At Baésic Fit, I lead Instagram content strategy and production for a premium clean-eating brand. I increased engagement from 1.03% to 4.19% within three months and grew monthly reach from 60K to 789K.
I conceptualize and produce 10–13 reels each month across product, nutrition, and innovation. Audience-focused creative strategy also helped achieve the highest net follower growth of 676 in one month.
At Luit Productions, I managed content production tasks, developed scripts, conducted research, and handled pre-production planning. I also produced two films for my final-year project, from pre-production through post-production.
