@abulhassanonline
Freelance digital marketer planning Meta and Google campaigns, lowering CPA by 15% for client brands.
PakistanAs a self-employed freelance digital marketer and strategist, I plan and execute full-funnel paid and organic campaigns for client brands. Across Meta and Google Ads, I optimized targeting and bidding to lower CPA by 15%.
For a local e-commerce startup, I delivered a complete digital launch, building its SEO and social presence from zero and generating its first revenue within 24 hours. I also designed and A/B-tested ad creatives, increasing CTR by 4%.
Work history, roles, and key accomplishments
Self Employed
Jan 2023 - Present (3 years 9 months)
Planned and executed full-funnel paid and organic marketing campaigns for client brands. Managed monthly ad spend of $50 across Meta and Google Ads, optimizing targeting and bidding to lower CPA by 15%.
Degrees, certifications, and relevant coursework
Intermediate in Computer Science (ICS), Computer Science
Pursuing Intermediate in Computer Science (ICS), expected completion in 2026.
Graphic Designing Certification, Graphic Design
Completed Graphic Designing Certification in 2025.
Digital Marketing Certification, Digital Marketing
Completed Digital Marketing Certification in 2024.
Software and tools used professionally
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