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_ walfy

@_walfy

Backend Engineer at Ant Group who improved Alipay ad serving success from 95% to 99%.

China
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At Ant Group, I develop and optimize Alipay’s online advertising serving systems, focusing on latency, reliability, and production stability. The infrastructure handles 700,000+ QPS.

I designed and implemented a dynamic computation allocation framework for online serving, enabling adaptive resource scheduling under high traffic workloads.

I also improved serving reliability through architecture and failure-handling changes, raising the service success rate from 95% to 99% and contributing to a 2% increase in advertising revenue.

At ByteDance, I developed backend services for advertising media platforms and built a plugin management platform from 0 to 1. It enabled dynamic SDK plugin delivery and increased plugin coverage from 0% to 80%.

Experience

Work history, roles, and key accomplishments

Ant Group logoAG
Current

Backend Engineer, Advertising Platform

Ant Group

Jan 2024 - Present (2 years 10 months)

Developed and optimized Alipay's online advertising serving systems, focusing on latency reduction, system reliability, and production stability. Designed and implemented a dynamic computation allocation framework for online serving systems, improving serving efficiency under high traffic workloads.

ByteDance logoBY

Backend Engineer, AD Media Platform

Mar 2020 - Dec 2023 (3 years 9 months)

Developed and maintained backend services for advertising media platforms, supporting SDK integration, traffic strategies, and ad delivery systems. Designed and built a plugin management platform from 0 to 1, enabling dynamic SDK plugin delivery based on SDK versions, operating systems, and distribution channels.

Education

Degrees, certifications, and relevant coursework

Zhejiang Sci-Tech University logoZU

Zhejiang Sci-Tech University

Bachelor of Science, Information and Computing Science

2016 - 2020

Bachelor of Information and Computing Science from Zhejiang Sci-Tech University from 2016 to 2020.

Tech stack

Software and tools used professionally

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