7 Display Advertising Sales Representative Job Description Templates and Examples

Display Advertising Sales Representatives are responsible for selling digital advertising space on websites, apps, or other digital platforms. They work with clients to understand their advertising needs, create tailored proposals, and negotiate contracts to achieve sales goals. Junior representatives focus on prospecting and learning the sales process, while senior representatives manage key accounts, develop strategies, and mentor junior team members. Higher-level roles may involve overseeing sales teams and driving overall advertising revenue growth.

1. Junior Display Advertising Sales Representative Job Description Template

Company Overview

[$COMPANY_OVERVIEW]

Role Overview

We are looking for a motivated and enthusiastic Junior Display Advertising Sales Representative to join our dynamic sales team at [$COMPANY_NAME]. In this entry-level role, you will assist in driving revenue growth through the sale of our innovative display advertising solutions. This position is perfect for individuals with a passion for digital marketing and a desire to build a successful career in sales.

Responsibilities

  • Support the sales team in identifying and qualifying potential clients for display advertising services
  • Assist in the preparation of proposals and presentations to prospective clients
  • Conduct market research to identify trends and opportunities for growth
  • Collaborate with account managers to ensure successful campaign execution and client satisfaction
  • Maintain accurate records of sales activities and client interactions in CRM systems
  • Participate in team meetings and contribute to the development of sales strategies

Required and Preferred Qualifications

Required:

  • 1+ years of experience in sales, customer service, or a related field
  • Strong interest in digital marketing and display advertising
  • Excellent verbal and written communication skills
  • Ability to work collaboratively in a team environment

Preferred:

  • Experience in advertising sales or digital marketing is a plus
  • Familiarity with CRM tools and sales processes
  • Basic understanding of display advertising concepts and metrics

Technical Skills and Relevant Technologies

  • Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint)
  • Familiarity with CRM software (e.g., Salesforce, HubSpot)
  • Understanding of digital marketing analytics tools is an advantage

Soft Skills and Cultural Fit

  • Strong problem-solving skills and a proactive approach to challenges
  • Ability to adapt quickly to changing priorities and a fast-paced environment
  • Enthusiastic and self-motivated with a desire to learn and grow
  • Strong interpersonal skills and the ability to build relationships

Benefits and Perks

At [$COMPANY_NAME], we believe in rewarding our employees with competitive compensation and benefits, including:

  • Salary range: [$SALARY_RANGE]
  • Comprehensive health and wellness benefits
  • Flexible work schedule and remote work opportunities
  • Professional development and training programs
  • Generous paid time off and holiday policies

Equal Opportunity Statement

[$COMPANY_NAME] is committed to fostering an inclusive environment and is proud to be an Equal Opportunity Employer. We encourage applications from individuals of all backgrounds and experiences. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, sexual orientation, gender identity or expression, or any other basis protected by applicable law.

Location

This is a remote position within [$COMPANY_LOCATION].

We encourage applicants from diverse backgrounds and experiences to apply, even if you don’t meet all the qualifications outlined above. Your unique perspective is valuable to us.

2. Display Advertising Sales Representative Job Description Template

Company Overview

[$COMPANY_OVERVIEW]

Role Overview

We are seeking a motivated Display Advertising Sales Representative to drive our advertising revenue through strategic selling and relationship management. In this role, you'll leverage your expertise in display advertising to connect with potential clients, understand their advertising needs, and present tailored solutions that maximize their campaign success.

Responsibilities

  • Develop and execute a comprehensive sales strategy to achieve revenue targets in the display advertising segment
  • Identify and prospect new clients through cold calling, networking, and industry events
  • Conduct in-depth consultations to understand client needs and develop customized advertising solutions
  • Manage the sales cycle from initial contact to contract negotiation and close
  • Collaborate with internal teams to ensure seamless campaign execution and deliver exceptional client service
  • Track sales metrics and report on performance to identify areas for improvement and growth

Required and Preferred Qualifications

Required:

  • 3+ years of experience in sales, preferably in digital or display advertising
  • Proven track record of meeting or exceeding sales targets
  • Strong understanding of digital marketing principles and display advertising technologies

Preferred:

  • Experience with programmatic advertising and familiarity with ad tech platforms
  • Established network of contacts within the advertising industry
  • Experience working in a fast-paced, high-growth environment

Technical Skills and Relevant Technologies

  • Proficiency in CRM tools (e.g., Salesforce, HubSpot) and sales reporting software
  • Understanding of digital analytics tools to measure campaign performance
  • Familiarity with online advertising regulations and best practices

Soft Skills and Cultural Fit

  • Exceptional communication and presentation skills, with the ability to articulate complex ideas clearly
  • Strong negotiation skills and a results-oriented mindset
  • A proactive, self-starter attitude with the ability to work independently
  • Ability to build and maintain strong relationships with clients and internal stakeholders

Benefits and Perks

Annual salary range: [$SALARY_RANGE]

Additional benefits may include:

  • Health, dental, and vision insurance
  • 401(k) with company match
  • Generous paid time off policy
  • Professional development opportunities
  • Flexible working arrangements

Equal Opportunity Statement

[$COMPANY_NAME] is committed to diversity in its workforce and is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, sex, gender expression or identity, sexual orientation, or any other basis protected by applicable law.

Location

This is a remote position within [$COMPANY_LOCATION].

3. Senior Display Advertising Sales Representative Job Description Template

Company Overview

[$COMPANY_OVERVIEW]

Role Overview

We are seeking a results-driven Senior Display Advertising Sales Representative to join our dynamic sales team at [$COMPANY_NAME]. In this role, you will leverage your extensive experience in digital advertising to build and maintain robust client relationships, driving revenue growth through strategic display advertising solutions tailored to meet the unique needs of our clients.

Responsibilities

  • Develop and execute comprehensive sales strategies to achieve revenue targets in display advertising.
  • Identify and engage with key decision-makers at potential client organizations, effectively communicating the value proposition of our advertising solutions.
  • Conduct in-depth market research and analysis to identify trends, opportunities, and competitive positioning within the display advertising landscape.
  • Collaborate with cross-functional teams, including marketing and product development, to create targeted campaigns that resonate with clients.
  • Negotiate and close high-value contracts, ensuring alignment with client objectives and maximizing revenue potential.
  • Monitor campaign performance metrics, providing clients with actionable insights and recommendations for optimization.
  • Mentor junior sales representatives, sharing best practices and fostering a culture of success within the team.

Required and Preferred Qualifications

Required:

  • 5+ years of experience in digital advertising sales, with a focus on display advertising.
  • Proven track record of meeting or exceeding sales targets in a competitive environment.
  • Strong understanding of display advertising technologies, metrics, and industry trends.
  • Exceptional communication and interpersonal skills, with the ability to build rapport with clients and stakeholders at all levels.

Preferred:

  • Bachelor's degree in Marketing, Business, or a related field.
  • Experience working with programmatic advertising platforms and data analytics tools.
  • Established network of contacts within the advertising and media industries.

Technical Skills and Relevant Technologies

  • Deep expertise in digital marketing strategies, with a focus on display advertising.
  • Familiarity with advertising technologies such as DSPs, DMPs, and ad serving platforms.
  • Proficient in data analysis tools to assess campaign performance and client needs.

Soft Skills and Cultural Fit

  • Results-oriented mindset with a passion for driving client success.
  • Strong problem-solving abilities and adaptability in a fast-paced environment.
  • Collaborative team player with a proactive approach to sales and client engagement.
  • Ability to work independently while contributing to team goals and initiatives.

Benefits and Perks

Annual salary range: [$SALARY_RANGE]

Additional benefits may include:

  • Performance-based bonuses.
  • Health, dental, and vision insurance.
  • Retirement savings plans with company match.
  • Flexible work hours and remote work options.
  • Professional development opportunities and continuing education support.

Equal Opportunity Statement

[$COMPANY_NAME] is an equal opportunity employer committed to fostering an inclusive and diverse workplace. We encourage applications from all qualified individuals regardless of race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other characteristic protected by applicable law.

Location

This is a remote position within [$COMPANY_LOCATION].

4. Account Manager (Display Advertising) Job Description Template

Company Overview

[$COMPANY_OVERVIEW]

Role Overview

We are looking for a highly motivated and results-driven Account Manager (Display Advertising) to join our dynamic team at [$COMPANY_NAME]. In this role, you will be pivotal in managing and optimizing client relationships, ensuring that our display advertising campaigns achieve maximum performance and deliver measurable results. You will work closely with clients to understand their business objectives and translate them into effective advertising strategies.

Responsibilities

  • Develop and maintain strong relationships with key client stakeholders, acting as their primary point of contact.
  • Collaborate with clients to set clear campaign objectives and performance metrics, ensuring alignment with their marketing goals.
  • Analyze campaign performance data and provide actionable insights to clients, optimizing strategies to maximize ROI.
  • Coordinate with internal teams to execute campaigns efficiently, ensuring timely delivery of creative assets and adherence to deadlines.
  • Stay abreast of industry trends and emerging technologies in display advertising, providing strategic recommendations to clients.
  • Conduct regular check-ins and performance reviews with clients, addressing any concerns and identifying growth opportunities.

Required and Preferred Qualifications

Required:

  • 3+ years of experience in account management or client services within the digital advertising space, with a focus on display advertising.
  • Proven ability to manage multiple accounts simultaneously while maintaining attention to detail.
  • Strong analytical skills, with the ability to interpret data and translate it into actionable strategies.

Preferred:

  • Experience with programmatic advertising and familiarity with related platforms (e.g., Google Ads, Display & Video 360).
  • Demonstrated success in driving revenue growth through effective client management.
  • Knowledge of key performance indicators (KPIs) relevant to display advertising.

Technical Skills and Relevant Technologies

  • Proficiency in analytics tools (e.g., Google Analytics, Adobe Analytics) for campaign performance measurement.
  • Experience with CRM software (e.g., Salesforce) and project management tools.
  • Familiarity with digital marketing best practices and trends in display advertising.

Soft Skills and Cultural Fit

  • Exceptional communication and interpersonal skills, with a client-centric approach.
  • Strong problem-solving abilities and a proactive mindset.
  • Ability to thrive in a fast-paced environment, adapting to changing priorities.
  • Team-oriented attitude with a collaborative spirit.

Benefits and Perks

At [$COMPANY_NAME], we value our employees and offer a comprehensive benefits package, including:

  • Competitive salary and performance-based bonuses.
  • Health, dental, and vision insurance.
  • 401(k) retirement plan with company match.
  • Generous paid time off and holidays.
  • Opportunities for professional development and career advancement.

Equal Opportunity Statement

[$COMPANY_NAME] is committed to fostering a diverse and inclusive workplace. We are an Equal Opportunity Employer and welcome applications from all qualified individuals without regard to race, color, religion, gender, sexual orientation, disability, veteran status, or any other protected characteristic.

Location

This role requires successful candidates to be based in-person at our office in [$COMPANY_LOCATION].

5. Sales Manager (Display Advertising) Job Description Template

Company Overview

[$COMPANY_OVERVIEW]

Role Overview

We are seeking a results-driven Sales Manager specializing in Display Advertising to join our dynamic team. This role will focus on developing and executing innovative sales strategies to expand our market presence and drive revenue growth. You will lead a talented team of sales professionals while fostering strong client relationships, ensuring our advertising solutions meet and exceed client expectations.

Responsibilities

  • Lead and manage a team of sales representatives, setting clear objectives, and driving performance through coaching and mentorship
  • Develop comprehensive sales strategies targeting new and existing clients in the display advertising market
  • Analyze market trends and competitor activity to identify growth opportunities and adapt strategies accordingly
  • Build and maintain strong relationships with key clients, ensuring high levels of customer satisfaction and retention
  • Collaborate with marketing and product teams to align sales initiatives with product offerings and promotional campaigns
  • Monitor sales metrics and prepare regular reports for executive management, providing insights and recommendations for improvement

Required and Preferred Qualifications

Required:

  • 5+ years of experience in sales, with a minimum of 3 years in a management role within the digital advertising space
  • Proven track record of achieving and exceeding sales targets, preferably in display advertising
  • Strong understanding of digital marketing concepts, particularly display advertising and programmatic buying
  • Excellent negotiation and communication skills, with the ability to influence stakeholders at all levels

Preferred:

  • Experience with data-driven sales strategies and utilizing analytics tools to inform decision-making
  • Familiarity with ad tech platforms and digital media buying processes
  • Experience in a startup or fast-paced environment

Technical Skills and Relevant Technologies

  • Proficient in CRM software (e.g., Salesforce) and sales analytics tools
  • Strong understanding of display advertising technologies and platforms (e.g., Google Ads, Facebook Ads)
  • Ability to leverage data to drive sales performance and customer insights

Soft Skills and Cultural Fit

  • Exceptional leadership and team management skills, fostering a culture of collaboration and accountability
  • Proactive, results-oriented mindset with a passion for driving growth
  • Strong problem-solving skills and the ability to navigate complex situations
  • Commitment to continuous learning and professional development

Benefits and Perks

Annual salary range: [$SALARY_RANGE]

In addition to competitive compensation, we offer:

  • Flexible working hours and a fully remote work environment
  • Comprehensive health, dental, and vision insurance
  • 401(k) plan with company match
  • Generous paid time off and holidays
  • Professional development opportunities and training programs

Equal Opportunity Statement

[$COMPANY_NAME] is committed to creating a diverse environment and is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by applicable law.

Location

This is a fully remote position.

6. Director of Advertising Sales Job Description Template

Company Overview

[$COMPANY_OVERVIEW]

Role Overview

We are seeking a strategic and results-driven Director of Advertising Sales to lead our dynamic sales team at [$COMPANY_NAME]. In this pivotal role, you will be responsible for driving revenue growth through innovative advertising solutions, developing strategic partnerships, and enhancing our market presence. You will leverage your extensive experience in advertising sales to shape and execute our sales strategy while fostering a high-performance culture within the team.

Responsibilities

  • Define and implement the advertising sales strategy, aligning with overall company goals and objectives
  • Lead, mentor, and develop a high-performing sales team, ensuring accountability and performance metrics are achieved
  • Build and maintain strong relationships with key clients and partners, identifying opportunities for growth and collaboration
  • Analyze market trends and customer needs to identify new business opportunities and tailor our offerings accordingly
  • Collaborate with cross-functional teams including marketing, product, and analytics to ensure cohesive strategy execution
  • Drive the negotiation process for high-value contracts, ensuring favorable terms and conditions
  • Monitor sales performance and provide regular reports to executive leadership, offering insights and recommendations for improvement

Required and Preferred Qualifications

Required:

  • 10+ years of experience in advertising sales, with a proven track record of exceeding revenue targets
  • Strong understanding of digital advertising trends, platforms, and best practices
  • Demonstrated leadership experience in managing and developing sales teams
  • Exceptional negotiation and communication skills, with the ability to influence stakeholders
  • Proven ability to analyze data and derive actionable insights to inform strategy

Preferred:

  • Experience working in a hybrid remote/in-person environment
  • Advanced degree in Business, Marketing, or a related field
  • Familiarity with CRM software and sales analytics tools

Technical Skills and Relevant Technologies

  • Deep knowledge of digital advertising technologies and platforms (e.g., programmatic advertising, social media advertising)
  • Proficiency in data analysis and reporting tools to track sales performance
  • Experience with sales enablement tools and methodologies

Soft Skills and Cultural Fit

  • Strong leadership and team-building skills, with a focus on collaboration and empowerment
  • Results-oriented mindset with a passion for driving revenue growth
  • Excellent problem-solving skills and the ability to thrive in a fast-paced environment
  • Authentic and approachable communication style

Benefits and Perks

The total annual compensation for this position is competitive and commensurate with experience, including a base salary and performance-based bonuses. Additional benefits may include:

  • Health, dental, and vision insurance
  • Retirement savings plan with company match
  • Generous paid time off and flexible working arrangements
  • Professional development opportunities

Equal Opportunity Statement

[$COMPANY_NAME] is committed to fostering a diverse and inclusive workplace. We are proud to be an Equal Opportunity Employer and welcome applicants from all backgrounds. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, or veteran status.

Location

This is a hybrid position requiring candidates to be based in [$COMPANY_LOCATION] and work from the office at least 3 days a week.

7. VP of Advertising Sales Job Description Template

Company Overview

[$COMPANY_OVERVIEW]

Role Overview

We are seeking a visionary Vice President of Advertising Sales to drive our advertising revenue strategy at [$COMPANY_NAME]. In this pivotal role, you will lead our sales team in building and nurturing strategic partnerships, leveraging data-driven insights to optimize advertising solutions, and delivering exceptional value to our clients. Your leadership will be critical in aligning our sales efforts with market trends and innovative advertising technologies, ultimately positioning [$COMPANY_NAME] as a leader in the industry.

Responsibilities

  • Develop and execute a comprehensive advertising sales strategy that aligns with overall business objectives and drives revenue growth
  • Lead, mentor, and grow a high-performing sales team, fostering a culture of accountability and success
  • Establish and nurture strong relationships with key clients and stakeholders, ensuring exceptional service delivery and satisfaction
  • Utilize data analytics to identify market trends and customer needs, translating insights into actionable sales strategies
  • Collaborate closely with marketing, product development, and customer success teams to ensure alignment and maximize sales opportunities
  • Monitor industry developments, competitive landscape, and emerging advertising technologies to proactively adapt strategies
  • Report on sales performance metrics, providing insights and recommendations to the executive leadership team

Required and Preferred Qualifications

Required:

  • 10+ years of experience in advertising sales, with a proven track record of driving significant revenue growth
  • Demonstrated success in leading sales teams and developing high-performing sales strategies
  • Strong understanding of advertising technologies and digital marketing trends
  • Exceptional negotiation, presentation, and communication skills
  • Ability to analyze complex data and make informed strategic decisions

Preferred:

  • Experience in a leadership role within a fast-paced, high-growth environment
  • Familiarity with programmatic advertising and data-driven marketing solutions
  • Advanced degree in business, marketing, or a related field

Technical Skills and Relevant Technologies

  • Deep expertise in CRM systems and sales analytics tools
  • Understanding of digital advertising platforms and technologies
  • Proficiency in data visualization and reporting tools

Soft Skills and Cultural Fit

  • Proven leadership skills with the ability to inspire and motivate teams
  • Strong problem-solving abilities, with a focus on innovative solutions
  • Excellent interpersonal skills, with the ability to build relationships across all levels of the organization
  • A results-oriented mindset with a passion for driving performance
  • Commitment to fostering an inclusive, diverse, and collaborative workplace culture

Benefits and Perks

Annual salary range (OTE): [$SALARY_RANGE]

Additional benefits may include:

  • Equity participation
  • Comprehensive health benefits
  • Generous paid time off and holidays
  • Professional development opportunities
  • Flexible work arrangements to support work-life balance

Equal Opportunity Statement

[$COMPANY_NAME] is committed to diversity in its workforce and is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, sex, gender expression or identity, sexual orientation or any other basis protected by applicable law.

Location

This is a remote position within [$COMPANY_LOCATION].

We encourage applicants from diverse backgrounds and experiences to apply, even if they do not meet all the qualifications outlined.

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7 Display Advertising Sales Representative Job Description Templates and Examples | Himalayas