Marketing Operations Program Manager

More About Your Role

How You’ll Make an Impact

Your ability to connect marketing strategy with execution will be instrumental in scaling our marketing efforts and driving business growth. This will include:

• Program Management: Utilize Wrike to oversee and manage Tier 1/Priority marketing projects, ensuring alignment with goals, timelines, and budgets.
• Process Optimization: Own and evolve the Marketing Processes. Enable Wrike Marketing to deliver best-in-class workflows that are scalable, repeatable, and showcase-ready for customers. Act as the in-house expert in Wrike, leading its strategic application across marketing initiatives.
• Cross-functional Collaboration: Drive alignment through ownership of the marketing operating calendar and key cadences (e.g. campaign reviews, OKR check-ins, and product marketing launches), ensuring consistency, accountability, and proactive communication across teams.
• Data-Driven Decision Making: Analyze marketing data to identify trends, measure campaign effectiveness, and provide actionable insights.
• Resource Coordination: Ensure the right teams have the necessary tools, assets, and information to execute campaigns successfully.
• Reporting & Insights: Develop dashboards and reports to track marketing performance and operational KPIs, ensuring visibility into key metrics.
  
  

You Will Achieve Your Best If You Have:

• Project Management Expertise: Proven experience managing complex marketing programs using Wrike or similar project management tools or methodologies.
• Marketing Operations Knowledge: Understanding of marketing workflows, campaign execution, and lead management processes.
• Data Analytics Skills: Ability to analyze marketing performance metrics, generate insights, and optimize initiatives.
• Strong Communication Skills: Comfortable working cross-functionally and driving alignment among multiple stakeholders, including the CMO.
• Process Improvement Mindset: Passion for identifying inefficiencies and implementing process improvements.
• Experience with Martech Stack: Familiarity with CRM, automation platforms (e.g. Workato), and analytics tools is a plus.
• Adaptive Mindset: Ability to quickly immerse in the marketing landscape, understand ongoing initiatives, and gain context to contribute meaningfully to strategic and executional priorities.
  
  

You Will Stand Out With:

• Proven knowledge of Marketing business models.
• Experience in setting up campaigns, implementing system changes, or improving processes for Marketing organizations.
• Strong technical skills in reporting tools, dashboards, and data analysis (e.g., Salesforce, Tableau).
• A background in consulting, operations, or revenue strategy with hands-on exposure to marketing teams and initiatives; able to act as an internal consultant to challenge assumptions, identify improvement areas, and accelerate decision-making.
  
  

Perks of working at Wrike

• Paid Time Off programs for Vacation, Holidays, and Volunteering
• Medical, Dental, and Vision health insurance plans
• Life insurance plan
• Paid Parental Leave (18 weeks for mothers giving birth, 4 weeks for other parents)
• Employee Assistance Program

Your recruitment buddy will be Aziza Talhi, Senior Recruiter.

Who Is Wrike and Our Culture

Our persona

Our culture and Values

🤩 Customer-Focused

We care about our customers. We understand the customer journey, experience, and value derived from Wrike. Decision-making and action-taking are done with the customer in mind.

🤝 Collaborative

We work as one and win together, each bringing unique strengths that contribute to diversity of thought for better outcomes. Leveraging our own work management platform, we foster an environment of creative collaboration and shared achievement.

🎨 Creative

We strive to succeed through continuous innovation. It’s our pursuit of novel concepts that helped us create a market category. We continue to cultivate a workplace that fosters creative thinking as a means of transcending conventional boundaries and empowers us to break new ground to deliver extraordinary work management solutions.

💪 Committed

We believe in ownership at all levels of the organization, by owning workflows from start to finish. Each member of our team is an integral part of this commitment, establishing work as a platform for personal growth and transformation, as well as collective success and growth.