United States onlyAre you a person of compassion? An advocate for justice? Someone who stands up for the rights of the vulnerable and speaks out for the marginalized, the exploited and the forgotten? Do you believe in our calling as Christians to welcome the least of these and love our neighbor?
If you answered ‘yes’, to any of the above, World Relief, and millions of people around the world need you.
At this pivotal moment in time, we are rapidly expanding and growing our team to meet the increasing needs of our world. We are looking for people who want to use their gifts and talents to make a real and tangible difference in our world and the lives of the suffering.
If you’re looking for a purpose-driven career in which you can grow your talents, while also standing up for the rights of the vulnerable, we want you to join us today.
ORGANIZATION SUMMARY
World Relief is a global Christian humanitarian organization whose mission is to boldly engage the world’s greatest crises in partnership with the church. The organization was founded in the aftermath of World War II to respond to the urgent humanitarian needs of war-torn Europe. Since then, for 80 years, across 100 countries, World Relief has partnered with local churches and communities to build a world where families thrive and communities flourish.
Today, organizational programming focuses on humanitarian and disaster response, community strengthening and resilience, and refugee immigrant services and advocacy.
This position is reliant upon funding and may be subject to modification or termination based on resource availability.
POSITION SUMMARY:
World Relief is seeking a results-oriented Donor Email Fundraising Specialist with a strong focus on driving fundraising growth. This key role will lead the strategy and execution of donor-centric email marketing campaigns, while also supporting a comprehensive, multi-channel marketing approach—including SMS, peer-to-peer fundraising technology, other digital tools to maximize donor retention, and lifetime value.
ROLE & RESPONSIBILITIES:
- Donor Email Fundraising Strategy Execution
- Develop and execute compelling, donor-focused email fundraising campaigns—ranging from appeals and newsletters to impact updates and automated journeys
- Use HubSpot for email marketing, automation, customer segmentation, list and workflow creation and management.
- Manage production process of email campaigns, including design, HTML editing, list segmentation, QA, scheduling, and deployment
- Execute donor email and SMS strategy for Annual Fund communications during times of disaster response.
- Donor Journey Lifecycle
- Create targeted email series that support the donor lifecycle—from onboarding to retention, pipeline moves, re-engagement and drive monthly giving conversion.
- Collaborate with the Donor Fundraising team to segment audiences based on giving history, interests, and engagement behaviors.
- Identify opportunities to personalize content and messaging that deepens donor relationships, builds a healthy donor pipeline and increases lifetime value.
- Assist in driving fundraising campaigns and donor engagement using Classy.
- Leverage Hustle for SMS campaign creation, delivery, data analytics.
- Develop Thankview strategy to maximize donor engagement and revenue growth.
- Donor Data Performance Analysis
- Implement A/B testing strategies to continuously improve subject lines, send times, content layout, and calls-to-action
- Analyze campaign results to continuously improve performance through data-driven insights, with a focus on donor engagement, conversion, and retention.
- Maintain compliance with email best practices and legal regulations (e.g., CAN-SPAM, GDPR) and World Relief’s brand guidelines.
- Collaborate with the Database Management and Digital Marketing teams to ensure accurate donor segmentation and maintain clean, up-to-date contact lists.
- Provide monthly reporting and actionable insights to stakeholders across the department.
- Maintain donor email calendar in coordination with broader fundraising goals and campaigns
- Collaboration Donor Digital Strategy:
- Integrate direct mail print campaigns with other digital fundraising channels such as email, SMS, social media ads and landing pages
- Work closely with leads to support segmented fundraising goals through digital channels.
- Stay up to date on email marketing trends, tools, and strategies to drive innovation and effectiveness.
- Attend in-person and virtual meetings in collaboration with members of the Annual Fund and Strategic Engagement Department.
JOB REQUIREMENTS:
- Mature and personal Christian faith
- Committed to the mission, vision, and values of World Relief
- Desire to serve and empower the Church to impact vulnerable communities
- Able to affirm and/or acknowledge World Reliefs Core Beliefs, Statement of Faith, Christian Identity and National Evangelicals For the Health of The Nation document
- Bachelor’s Degree preferred, or equivalent combination of education, training, and experience.
- 3+ years competency in HubSpot and Raiser’s Edge or similar software
- Strong understanding of email best practices, segmentation, and analytics
- Excellent written and verbal communication skills; attention to detail and ability to execute well
- Ability to write logically, clearly and concisely
- Excellent analytical/problem-solving skills and detail orientation
- Ability to work effectively both as a team member and independently
- Ability to capture and organize complex information
- Proficiency in MS Word, Excel and PowerPoint
- Flexibility and ability to prioritize and work on multiple projects
PREFERRED QUALIFICATIONS:
- 3+ years proficiency with HubSpot
- 3+ years of experience in fundraising with a strong emphasis on donor email marketing
- Experience with a donor engagement and fundraising tech stack using HubSpot, Raiser’s Edge, Luminate Online, Thankview, Hustle, Canva, Double the Donation, or similar platforms.
World Relief offers a competitive benefits package and employee discount program for full-time and part-time employees.
World Relief is honored to be recognized with the Gold-level Cigna Healthy Workforce Designation for exceeding the core components of our well-being program including leadership and culture, program foundations and execution, and whole person health.
***
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
We are proud to be an EEO/AA employer M/F/D/V. We maintain a drug-free workplace and perform pre-employment substance abuse testing.
For World Relief staff, strong commitment to the mission, vision, and values of World Relief is essential, and Christian faith is a prerequisite for employment, based upon United States federal guidelines provided in Title VII of the Civil Rights Act of 1964.
