Marketing Assistant for Senior Leaders Segment

Contract: Permanent 37.5 hours per week, flexible working

Salary: £22,308

Location: UK (remote or Sheffield Office)

Line Manager: Daisy Cave

Recruiter: Claire Bonnett

As the Marketing Assistant within the Leaders team, you’ll work closely with Daisy Cave, Lead of The Senior Leaders Team at Twinkl, to ensure we are meeting the needs of the senior leaders market in the UK.

In this ever-changing educational climate, we provide consistent support, advice, and inspiration for senior leaders. This is a rapidly growing segment with a great deal of potential within the Twinkl brand. We work with a great deal of creative freedom, allowing us to respond quickly to the ever-changing needs of our market. This role is perfect for someone who is eager to learn, develop and express their creative ideas to help us continually meet the needs of all leaders.

How you’ll spend your day:

• Engaging with our market on social media, sharing useful content, and responding to customers. We are also looking for creative ideas to increase our reach by looking for new opportunities through our social media accounts.
• Working collaboratively within the leaders team to source and book interesting educational thought leaders for our weekly Live Chat, podcasts and monthly Teachmeets.
• Editing multimedia content e.g. Podcasts and video clips.

In this role, you will learn:

● How to engage with your target market

● How to use data to inform your decision making and spot trends in the market

● To draw on expertise from across a thriving and rapidly developing business

● To think creatively and respond dynamically to the needs of your customer

You’ll be working with:

• Daisy Cave - Lead of The Senior Leaders Team at Twinkl
• The leader's team, thought leadership, wider team meetings and product marketing . All are highly skilled specialists in their own segment. We come together to share our expertise and to grow our own segment.
• The whole of Twinkl. As this role is so varied, you will be drawing on and learning from experts in their own field across the business.

Who are you?

We’re looking for someone who is passionate about supporting educators. You may already have experience with marketing, design, or editing and want to take on a new challenge. However you see yourself fitting this role, please detail this in your application letter, explaining your interest in this position, the SLT segment, and Twinkl in general.

Your application...

Please submit a cover letter to help us better understand why you are interested in this specific role and how your skills and experience will help you be successful.

Twinkl are proud to be an Equal Opportunities Employer. We celebrate diversity within all of our teams and are committed to continuing to build an inclusive workplace for all. If you require a reasonable adjustment to the application/selection process to enable you to demonstrate your ability to perform the job requirements, please include this at the foot of your covering letter. This will help us to understand any modifications we may need to make to support you throughout our selection process.

Requirements

To succeed in the role, you will:

• Be a person who thinks creatively and is able to communicate your ideas to other team members.
• Have the ability to think innovatively and find creative solutions to problems, as well as stepping up and taking the lead when necessary.
• Experience in marketing/media.
• Good organisational skills and the ability to work with many different teams within the company.
• Good interpersonal and written/verbal communication skills.
• Good ICT skills and understanding of social media.
• Knowledge of education would be an advantage.

Benefits

In return for everything you can bring, we can offer you an exciting role in a small team where you can really make a positive difference to school leaders. Twinkl is a fast-growing and dynamic business, with plenty of career opportunities. You will be given creative freedom to grow our existing social media channels and develop new ones. You will have the option to work from home and fit your working time flexibly around your other commitments.

IHere’s a couple of the things that make Twinkl a great place to be:

• A friendly, welcoming and supportive culture. We believe work should be fun and always put people before process
• Diversity, inclusion and belonging - our Employee Network Program includes working groups for LGBTQ+, People of Colour, Disabilities (visible and invisible), Women in Tech and Working Parents.
• From day 1 - Westfield Health, 29 annual leave days per year plus up to four additional days that may be awarded each year by the company, flexible working policy with opportunities to work from home, Twinkl subscription, access to a financial wellbeing coach and platform
• After probation - company sick pay and cycle to work scheme
• Long term service reward after 2+ years of service - Life insurance, enhanced pension contribution, enhanced maternity pay, enhanced adoption pay and enhanced paternity pay.