Sr. Manager, Creative Lead, Enterprise Communications

Sr. Manager, Creative Lead, Enterprise Communications – Remote

United States

Come build something that matters.

It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World™. Sound like you? Join our top-notch team of approximately 43,500 diverse and high-performing professionals globally who are making their mark on some of the world’s most beloved brands, including DEWALT®, BLACK+DECKER®, CRAFTSMAN®, STANLEY®, CUB CADET®, and HUSTLER®.

The Job:

As The Creative Lead serves as the principal creative strategist for communications across the enterprise, responsible for translating the company’s strategic vision into compelling, cohesive creative work that reaches leaders and employees across a global organization. This role combines hands-on creative direction with team leadership, partnering closely with senior leaders and cross-functional stakeholders to ensure every touchpoint — from executive presentations to large-scale events — tells a clear, connected story that drives understanding, alignment, and action. The Creative Lead is a key partner for enterprise strategy communications and visual storytelling, setting creative direction and standards for employee engagement across the company. You’ll get to:

• Articulate a clear, creative vision that brings the enterprise strategy to life, transforming data, strategic objectives, and technical programs into compelling narratives that inspire leaders across the globe and drive unified action.
• Partnering with communications leads and business partners to develop and own creative direction for events, workshops, and communications materials, ensuring consistency across all channels, including video, photography, digital and printed media, executive meeting presentations, and in-person activations.
• Partner with senior leadership and cross-functional teams to design relevant, high-impact moments that amplify the voices of leaders and employees, deepen understanding of the enterprise strategy at all levels, and unify a global organization around a shared sense of purpose.
• Support T&O business with visual storytelling and cohesive, high-impact design aligned with the enterprise strategy, increasing employee engagement and improving clarity around business objectives.
• Support the Supply Chain evolution through compelling visual communications for key touchpoints, program launches, and organizational strategy — building trust and strengthening connections between senior leaders, middle leaders, and frontline teams.
• Provide creative direction and inspiration to designers—whether direct reports, cross-functional partners, or freelancers—to produce high-quality mixed-media content that advances enterprise strategy and business objectives, managing all phases of creative development from concept through execution.
• Serve as a trusted creative advisor to leadership and communications partners, providing innovative solutions that elevate communications outcomes, improve employee learning, and foster a culture of ownership within Enterprise Communications.
• Manage multiple concurrent projects and vendor relationships, ensuring timely delivery, budget adherence, strategic alignment, and consistency with brand standards.
• Stay current on industry trends and innovations in design, photography, and videography to continuously raise the creative bar for the team and the function.
• Strong conceptual thinking and storytelling ability, with a proven track record in visual and narrative communication.
• Leadership and team management skills, including the ability to coach designers and improve creative processes.
• Project management skills, with experience managing multiple projects, creative workflows, and vendor relationships.
• Collaborative and detail-oriented, able to work effectively with senior leaders, cross-functional teams, and external partners.
• Skilled in campaign ideation, development, and execution across various mediums (digital, print, video, events).
• Understanding of brand consistency, tone, and visual identity.
• Data-driven approach to communications effectiveness, with the ability to track and report on creative impact.
• Strong communication and presentation skills, comfortable presenting ideas to senior stakeholders.
• Up-to-date knowledge of industry best practices, design trends, and creative tools.

The Person:

You love to learn and grow and be acknowledged for your valuable contributions. You’re not intimidated by innovation. Wouldn’t it be great if you could do your job and do a world of good? In fact, you embrace it. You also have:

• Bachelor’s degree in Graphic Design, Fine Arts, Communications, Marketing, or a related field.
• 7+ years of experience in a creative role.
• Demonstrated experience supporting executive leadership and cross-functional teams.
• Strong portfolio showcasing a range of creative projects, especially in enterprise communications or business storytelling.
• Experience in campaign development across digital and traditional formats.
• Proficiency in design tools and collaboration platforms (e.g., Adobe Creative Suite).

The Details:

You’ll receive a competitive salary and a great benefits plan, including:

• Medical, dental, life, vision, disability, 401(k), Employee Stock Purchase Plan, paid time off, and tuition reimbursement in addition to programs & benefits in support of your well-being.
• Discounts on Stanley Black & Decker tools and other partner programs.

And More:

We want our company to be a place you’ll want to be – and stay. Being part of our team means you’ll get to:

• Grow: Be part of our global company with 20+ brands to grow and develop your skills along multiple career paths
• Learn: Have access to a wealth of learning resources, including our digital learning portal.
• Belong: Experience an awesome place to work, where we have mutual respect and a great appreciation for a wide range of perspectives and experiences.
• Give Back: Help us continue to make positive changes locally and globally through volunteerism, giving back, and sustainable business practices.

What’s more, you’ll get that pride that comes from empowering makers, doers, protectors, and everyday heroes all over the world. We’re more than the #1 tools company. More than a driving force in outdoor power equipment. More than a global leader in industrial. We’re visionaries and innovators. As successful as we’ve been in the past, we have so much further to go. That’s where you come in. Join us!

• This is the lowest to highest annual full-time salary range we would pay for this role at the time of this posting. The salary offered within the range may vary depending on multiple factors including job level, geographic location, job-related knowledge, skills, qualifications, experience and in compliance with local wage requirements. Please note that salary is only one component of total rewards at Stanley Black & Decker. ​

• The salary range listed in this job posting reflects the range for the primary location specified. The salary range may vary for other locations.​

• The successful candidate may be eligible for annual merit increases. ​

• Medical, dental, life, vision, disability,401(k), Employee Stock Purchase Plan, paid time off, and tuition reimbursement in addition to programs & benefits in support of your well-being. ​

• Discounts on Stanley Black & Decker tool sand other partner programs.

We Don’t Just Build The World, We Build Innovative Technology Too.

Joining the Stanley Black & Decker team means working in an innovative, tech-driven and highly collaborative team environment supported by over 43,500 professionals in 60 countries across the globe. Here, you’ll get the unique chance to impact some of the world’s most iconic brands including STANLEY TOOLS, DEWALT, CRAFTSMAN, MAC TOOLS and Black + Decker. Your ideas and solutions have the potential to reach millions of customers as we work together to write the next chapter in our history. Come build with us and take your career to new heights.

Who We Are

We’re the World’s largest tool company. We’re industry visionaries. We’re solving problems and advancing the manufacturing trade through innovative technology and our Industry 4.0 Initiative. We are committed to ensuring our state-of-the-art “smart factory” products and services provide greater quality to our customers & greater environmental and social value to our planet. We are unique in that we have a rich and storied history dating back to 1843, but that hasn't stopped us from evolving into a vibrant, diverse, global growth company.

What You’ll Also Get

Career Opportunity: Career paths aren’t linear here. Being part of our global company with 60+ brands gives you the chance to grow and develop your skills along multiple career paths.

Benefits & Perks

You’ll get a competitive salary and a comprehensive benefits plan that includes medical, dental, life, vision, wellness program, disability, retirement benefits, Employee Stock Purchase Plan, Paid Time Off, including paid vacation, holidays & personal days, and tuition reimbursement. And, of course, discounts on Stanley Black & Decker tools and products and well as discount programs for many other vendors and partners.

Learning & Development:
Our lifelong learning philosophy means you’ll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).

Diverse & Inclusive Culture:
We pride ourselves on being an awesome place to work. We respect and embrace differences because that’s how the best work gets done. You’ll find we like to have fun here, too.

Purpose-Driven Company:
You’ll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism, giving back and sustainable business practices.

EEO Statement:
All qualified applicants to Stanley Black & Decker are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran’s status or any other protected characteristic.

If you require reasonable accommodation to complete an application or access our website, please contact us at (860) 827-3923 or at accommodations@sbdinc.com. Due to volume, we cannot respond to unrelated inquiries about the status of a completed application or resetting an account password.

Know Your Rights: Workplace discrimination is illegal (eeoc.gov)