Senior SEO Specialist

About QuillBot: QuillBot was founded in 2017 with the mission of helping students and professionals, especially those learning English, strengthen their writing. Today, QuillBot is on a mission to make written communication better and more efficient. With over 56 million users worldwide, QuillBot empowers people to write without limits. The platform offers a suite of AI-powered tools, including paraphrasing, grammar checking, summarising, and more to help users communicate more effectively across languages and cultures. With a dedicated team of 190 employees, QuillBot continues to innovate, enabling users to enhance their writing and express themselves with clarity and confidence. "Write without limits" is at the core of everything we do at QuillBot.

Position Overview: We are seeking a proactive, results-driven Senior SEO Specialist to own and drive QuillBot’s SEO strategy for specific products and secure #1 positions for the world’s biggest keywords. In this role, you will have the autonomy and responsibility to shape and execute strategies that directly impact the company’s growth and visibility. You’ll work closely with the other SEO team members, and cross-functional teams, including content, product, and marketing, to ensure that QuillBot maintains its competitive edge in the search engine landscape. Your contributions will directly influence organic traffic, brand visibility, and revenue.

Key Responsibilities:

• Own and Execute SEO Strategy: Lead and take full ownership of QuillBot’s SEO initiatives for specific products, develop and execute strategies to improve organic search rankings, increase web traffic, and optimise the user experience.
• Keyword Strategy: Lead comprehensive keyword research to identify high-value search terms and opportunities. Ensure proper keyword targeting across all content and landing pages.
• On-Page Optimisation: Continuously optimise website content, meta tags, URLs, header tags, and internal linking strategies to align with SEO best practices and drive better rankings.
• Technical SEO Ownership: Conduct in-depth technical SEO audits, identify areas of improvement for crawlability, indexation, site speed, mobile responsiveness, and user experience. Collaborate with developers to implement solutions effectively.
• Monitor & Report Performance: Track SEO performance using tools like Google Analytics, SEMrush, and Ahrefs. Create actionable insights and deliver regular reports to leadership, showcasing the impact of SEO initiatives.
• Cross-Functional Collaboration: Collaborate with content, marketing, and product teams to integrate SEO best practices into content creation, product development, and marketing campaigns.
• Stay Ahead of SEO Trends: Continuously update strategies to align with the latest SEO trends, algorithm updates, and the competitive landscape. Identify new opportunities for page creation and strategies to increase traffic.
• Link-Building & Outreach: Take ownership of link-building strategies, create partnerships with authoritative sites, and lead outreach efforts to boost domain authority.
• Continuous Improvement: Oversee the ongoing improvement of SEO processes, identify bottlenecks, and refine strategies to drive better results. Optimise existing processes and execute complex tasks at the senior SEO specialist.
• Problem Solving & Growth: Solve challenging SEO problems such as stagnant rankings, Google algorithm updates, and technical glitches leading to traffic drops. Unblock growth by optimising processes and identifying areas for improvement.
• Ownership of Complex Tasks: Take full ownership of creating page structures, reviewing existing content for ranking improvements, suggesting backlink strategies, evaluating backlink quality, and conducting technical audits to enhance user experience.
• Collaboration & Communication: Effectively communicate SEO strategies and challenges within the team and across departments. Present findings and solutions supported by data, research, and experience.

Qualifications:

• Bachelor’s degree in marketing, business, communications, or a related field.
• You have worked on websites with at least 100k monthly visits and successfully secured #1 positions for keywords with over 1k in search volume.
• 8+ years of hands-on SEO experience with a proven track record of improving rankings, driving organic traffic, and boosting conversions.
• Proficiency with SEO tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, or similar platforms.
• Solid understanding of technical SEO, including site audits, crawl errors, redirects, and more.
• Strong on-page SEO skills, including content optimisation, metadata, and structured data.
• Experience working with CMS like WordPress and basic HTML/CSS.
• Excellent communication skills to present technical SEO strategies clearly to non-technical stakeholders.
• Highly data-driven, making decisions based on analytics and key performance indicators.
• Proven ability to work independently, take ownership of initiatives, and make data-driven decisions.
• Ability to prioritise and manage multiple SEO projects simultaneously while focusing on high-impact initiatives.

Preferred Skills:

• Proven experience working with SaaS or tech-driven companies, delivering impactful SEO strategies that align with business goals.
• In-depth knowledge of advanced technical SEO tools, including Screaming Frog, for comprehensive site audits and optimisation.
• Results-driven with a keen ability to quickly analyse performance data and adapt SEO strategies to drive continuous growth.
• Hands-on experience optimising multilingual websites, ensuring localised SEO strategies improve search rankings across different regions.

Why Join QuillBot?

• Ownership & Impact: Take full ownership of the SEO strategy and drive QuillBot’s growth and success.
• Collaborative Culture: Work with a passionate and innovative team across content, marketing, and product.
• Remote Flexibility: Enjoy the flexibility of working remotely with flexible hours to balance professional and personal life.
• Professional Growth: QuillBot values learning and development, offering opportunities for skill enhancement and career advancement.

If you're a strategic thinker who thrives on ownership and high-impact SEO strategies, QuillBot is the perfect place for you to grow and make a meaningful difference. We’re excited to have you join our innovative team!

Benefits & Perks:

• Competitive salary, RSUs & annual bonus
• Medical coverage
• Life and accidental insurance
• Vacation & leaves of absence (menstrual, flexible, special, and more!)
• Developmental opportunities through education & developmental reimbursements & professional workshops
• Maternity & parental leave
• Hybrid & remote model with flexible working hours
• On-site & remote company events throughout the year
• Tech & WFH stipends & new hire allowances
• Employee referral program
• Premium access to QuillBot

*Benefits and benefit amounts differ by region. A comprehensive list applicable to your region will be provided in your interview process.

Research shows that candidates from underrepresented backgrounds often don't apply for roles if they don't meet all the criteria. We strongly encourage you to apply if you're interested: we'd love to learn how you can amplify our team with your unique experience!

This role is eligible for hire in India.

We are a virtual-first company and have employees dispersed throughout the United States, Canada, India and the Netherlands. We have a market-based pay structure that varies by location. The base pay for this position is dependent on multiple factors, including candidate experience and expertise, and may vary from the amounts listed. You may also be eligible to participate in our bonus program and may be offered benefits, and other types of compensation.

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Equal ​Employment Opportunity Statement ​(EEO)

We are an equal opportunity employer and value diversity and ​inclusion within our company.​We will consider all qualified applicants without regard to race, religion, color, national origin, sex, gender ​identity, gender expression, sexual orientation, age, marital status, ​veteran status, or ​ability status. We will ensure that individuals who are differently abled are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment as provided to other applicants or employees. Please contact us to request accommodation.