The Associate Director/Director, Strategic Development & Advocacy is an on-sales field based marketing role responsible for building advocacy and support for ANI Rare Disease's 1st US-based branded product. The role entails proactively engaging national, regional and global Thought Leaders, forging strategic partnerships with advocacy organizations, and collaborating with relevant entities to gather insights on disease areas and treatment landscapes pertinent to ANI Rare Disease to help develop marketing strategy.
Requirements
- Develop and implement corporate objective-based Thought Leader engagement plans to identify and gather insights from current and emerging Thought Leaders in dynamic markets.
- Track Thought Leader insights that impact the brand and provide feedback to identify market gaps and/or market opportunities to support the development of commercial and marketing strategy, initiatives, and resources.
- Act as the primary liaison between the company and Thought Leaders, representing ANI brand interests effectively and collaborating with ANI leadership and relevant functions.
- Ensure alignment with the vision and strategic imperatives set by the brand team, facilitating the implementation of corporate objectives.
- Manage regional and national conventions, congresses (e.g., ITU Thought Leader identifying), and commercial advisory boards supporting marketing initiatives.
- Identify, coordinate, and contract appropriate Thought Leaders to support fulfilling business needs including but not limited to approved consulting opportunities (e.g., Advisory Boards, training, etc.).
- Involved with Sponsorships and Patient Advocacy Organizations for the purpose of enterprise-wide coordination (not tactical) of specific functional activities.
- Support the development and execution of Speaker Bureau working with cross-functional teams to deliver high-quality Speaker Programs.
- Operate in accordance with ANI’s code of conduct and all policies and procedures, maintaining the highest standards of ethical conduct and compliance.
Benefits
- Health insurance coverage
- Life and disability insurance
- Retirement savings plans
- Paid leave programs
- Paid holidays
- Paid time off
