United States onlyAt Prime Therapeutics (Prime), we are a different kind of PBM, with a purpose beyond profits and a unique ability to connect care for those we serve. Looking for a purpose-driven career? Come build the future of pharmacy with us.
Job Posting Title
Marketing Specialist Principal (Mid-Market) - RemoteJob Description
The Marketing Principal (Mid-Market) is responsible for developing, planning, implementing and evaluating marketing strategies, as well as defining audience-appropriate tactics and distribution channels to support Prime's growth. This role provides an integrated and strategic approach to marketing, understanding the company's business objectives and translating them into effective and compelling communications.
Responsibilities
- Lead the planning and development of progressive and effective marketing strategies and campaigns that support Prime's brand and drive sales and retention of Prime’s mid market accounts
- Collaborate with cross-functional business partners and stakeholders on the senior leadership team to deeply understand Prime's business objectives, product offerings, client utilization/adoption and history, and intended market positioning
- Translate business insights into marketing strategies and create messaging that is clear, defensible and differentiates Prime and our products and services in the market
- Provide strategic writing expertise and direction for creative strategies in alignment with company-wide initiatives; ensure Prime's key messages are consistent throughout all marketing pieces
- Monitor relevant market conditions and trends in order to drive effective messaging and tactics to targeted audiences
- Own prioritization of strategic and department level initiatives and projects; manage multiple projects and initiatives; ensure messaging and deliverables align to enterprise strategy
- Provide mentorship, subject matter expertise and advice to less experienced members of the team and provide ongoing strategic guidance on various projects and programs
- Other duties as assigned
Minimum Qualifications
- Bachelor's degree in marketing, communications or related area of study, or equivalent combination of education and/or relevant work experience; HS diploma or GED is required
- 7 years of work experience in related marketing roles, including B2B marketing, product marketing and/or communications
- Must be eligible to work in the United States without need for work visa or residency sponsorship
Additional Qualifications
- Superior interpersonal skills, with the ability to effectively facilitate meetings, resolve conflict, build consensus, establish rapport and collaborate effectively across departments, internally and externally, and at all levels within an organization
- Strong relationship management with ability to gain leadership credibility across the organization
- Demonstrated ability to drive forward company initiatives at senior management levels
- High detail orientation with the ability to manage multiple projects with competing deadlines and without compromising quality
- Ability to understand business needs, translate these to others on team
Preferred Qualifications
- Experience in the health insurance or Pharmacy Benefits Management (PBM) industry
- Leadership/people management experience
- MBA or MBC
- Brand development and positioning experience
To review our Benefits, Incentives and Additional Compensation, visit our Benefits Page and click on the "Benefits at a glance" button for more detail (https://www.primetherapeutics.com/benefits).
Prime Therapeutics LLC is proud to be an equal opportunity and affirmative action employer. We encourage diverse candidates to apply, and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sex (including pregnancy), national origin, disability, age, veteran status, or any other legally protected class under federal, state, or local law.
We welcome people of different backgrounds, experiences, abilities, and perspectives including qualified applicants with arrest and conviction records and any qualified applicants requiring reasonable accommodations in accordance with the law.
Prime Therapeutics LLC is a Tobacco-Free Workplace employer.
Positions will be posted for a minimum of five consecutive workdays.
