Growth Strategist

We Are:

NoGood is an award-winning, tech-enabled growth consultancy that has fueled the success of some of the most iconic brands.

We are a team of growth leads, creatives, engineers and data scientists who help unlock rapid measurable growth for some of the world’s category-defining brands. We bring together the art and science of strategy, creative, content and growth expertise into a single cohesive team, powered by robust data analytics and proprietary AI tech.

Based in NYC, we support partners globally, with a client partner roster that includes VC-backed startups, scale-ups, and Fortune 500 companies such as Nike, Oura, Spring Health, TikTok, Intuit, PG, and more.

Since 2016, we’ve been delivering what others only promise. Why settle for good enough if you can be up to NoGood?

We are looking for:

We are looking for a Growth Strategist to join our team. You will act as a CMO for some of our key clients. You must have a Growth Marketing background and have the right mix of analytical, creative and strategy chops in your DNA. Additionally, you must have experience with product and multiple marketing channels.

You'll do:

• Act as an on-demand CMO for some of our key brands.
• Own brand goals and growth metrics and report back on the client's/account business growth.
• Lead, plan, and managed growth marketing campaigns for assigned brands that drives new customer acquisition, and customer retention, and increased brand awareness across paid social, paid search/SEM, SEO, email, product, etc.
• Proactively dig into client’s data to identify opportunities for testing and optimization across acquisition and retention channels.
• Execute project plans and deadlines to achieve all marketing objectives on time and within established budgets.
• Communicate progress and activities with the client and internal team.
• Manage and collaborate with internal and external team members to achieve overall client KPIs/ objectives.

You have:

• A growth marketing superstar with 5+ years of proven experience in digital, performance marketing product growth (experience in D2C or B2B Saas is a major plus).
• 2+ years experience managing a team.
• Have owned full acquisition, demand, or lead generation funnel and reported back on performance.
• Strong experience with top-of-funnel and bottom of funnel (required to have experience in both).
• Experience in owning 3rd party relationships and presenting results to business partners at all levels.
• Able to lead marketing campaigns end-to-end, own successes and learnings, and report back on strategic growth metrics.
• Tech and data-savvy with the ability to jump into Web Analytics platforms such as Google Analytics or Data Visualization Platforms (such as Power BI, Data Studio, Tableau, etc) or even Excel and communicate a story with sound data.
• Have excellent organizational, communication, and project management skills.
• Have proven experience and a solid track record in managing Facebook Ads and Google Ads (must have managed big budgets).
• Strong Project Management background is a major requirement.
• Marketing automation experience with Hubspot and/or Salesforce.
• Curious and always learning.
• Exceptional storyteller.

Bonus if you have:

• Experience working with Product, Data Science, and Performance marketing teams.
• 5+ years experience in Technical SEO and Content marketing
• 2+ years experience in Product Marketing.
• Entrepreneurial/Self-starter experience with managing a team is a major plus
• Have experience with Mixpanel, Amplitude, Segment, or another CDP.
• Having some front-end code experience.
• Strong analytics background (including basic understanding of databases, SQL, and Python) and knowledge of marketing analytics tools such as GA4, Mixpanel.

Benefits Perks Of Becoming a NoGoodie:

• Earn More, Together: Base Pay + Profit Sharing Commissions Opportunities
• Health First: Premium Medical, Dental Vision Coverage
• Flex Work Environment: hybrid at HQ and remote globally
• Set Up Shop: Home Office Stipend
• Recharge Anytime: Unlimited PTO Plan
• Family First: Paid Parental Leave Plan
• Secure Your Future: 401(k) Plan with Employer Matching
• Level Up: Mentorship Career Growth Support
• Always Be Learning: Access to Top-tier Resources Industry Experts
• Work Hard, Play Harder: Quarterly Team Trips (Onsite and Offsite)
• Mind Body Wellness: Gym, Wellness, and Access to Mental Health Plans
• Fuel Your Day: Free Lunch, Snacks, Cold Brew, Happy Hours
• Grow With Us: Endless Opportunities to Lead Succeed
• Keep on Shining: Ongoing Employee Development Programs

EEO Compensation Transparency:

NoGood is committed to pay transparency and equity among all employees and provides employees an environment where pay transparency and dialogue on compensation are allowed. NoGood complies with federal, state, and local laws on compensation, pay transparency, and pay equity. We take factors including geographic location, education, training, skillset, market rates, certifications, and more into consideration when constructing pay ranges for new and existing roles within our organization. The compensation range for this position is $80,000-$110,000.

At NoGood, we understand that diversity in the workplace is vital to a company’s success and growth. We strive to make sure that our team members are included and have a sense of belonging that makes us a great company to work with and a great company to work for. To that end, NoGood is committed to Equal Opportunity Employment and complies with all Equal Opportunity Employment laws. We will consider all qualified applicants without regard to race, religion, color, national origin, sex, gender identity, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will work to make reasonable accommodations available in the job application and interview process, to perform essential duties of the job function, and to retrieve other benefits and privileges of employment with our organization.