Field Marketing Manager, West

Who You Are:

We are seeking a strategic Field Marketing Manager to lead our marketing initiatives across the Western region of the United States. This role will be pivotal in establishing and growing our brand presence, driving client engagement, and supporting sales efforts throughout TOLA, West Coast/PAC NW and Mountain regions.

This role requires someone who thrives in execution and program ownership while also having the ability to think strategically, contribute ideas, and present well-researched plans. The right candidate will be expected to regularly collaborate with the Sr Manager, National Field Marketing, bringing new program ideas to the table while ensuring all execution aligns with our standards and objectives.

• Master Executor: You thrive in the details and ensure nothing falls through the cracks.
• Adaptable Open to Learning: You’re always looking for ways to do things better and don’t settle for “good enough.”
• Highly Organized: You can juggle multiple projects, deadlines, and stakeholders without missing a beat.
• Proactive Accountable: You don’t wait for someone to tell you what to do—you take ownership.
• Collaborative Sales-Aligned: You work closely with sales and partners, ensuring programs drive real impact.
• Comfortable with Travel: This role requires travel for key events, conferences, and regional activations, can be up to 40%

About The Role:

The Field Marketing Manager will develop and execute comprehensive field marketing strategies to increase market penetration and brand awareness in the Western region while playing a key role in developing and supporting the national field marketing efforts. This person will execute, and own programs outlined for the West Region while also developing new ideas that align with our overall strategic vision. This role requires a blend of strategic thinking, creative execution, strong relationship management, and data-driven decision making.

Other responsibilities include:

Event Program Execution (West Region)

• Execute and own field marketing programs in the West, ensuring seamless delivery.
• Work closely with the Sr Manager, National Field Marketing to outline and refine field marketing programs, ensuring alignment with company objectives.
• Develop, propose, and execute new strategic field marketing initiatives to drive engagement in the West Region.
• Present program plans to the Senior Manager during regular cadences, demonstrating strategic thinking and executional alignment.
• Plan and execute client-facing events, partner activations, and conference engagements.
• Coordinate with vendors, venues, and internal teams to manage all event logistics (shipping, catering, AV, signage, swag, etc.).
• Work closely with sales teams to ensure alignment, drive attendance, and support post-event follow-ups.
• Track key event metrics and measure program impact on pipeline and revenue.

Support for National Programs Administrative Execution

• Assist in maintaining the Field Marketing calendar, ensuring all events, sponsorships, and deadlines are accurately tracked and up to date.
• Help manage event logistics, sponsorship deliverables, and partner engagements as needed nationally.
• Ensure all deadlines, registrations, and materials for events are handled on time.
• Support budget tracking, vendor invoicing, and ROI reporting.
• Provide logistical and administrative support to ensure national marketing programs run efficiently.

Partner Sponsorship Marketing

• Support partner-driven marketing efforts, including co-branded events and joint activations in the West
• Track and manage MDF (Marketing Development Funds) for partner programs in the West
• Collaborate with partners to align on sponsorship opportunities and deliverables in the West

Process Optimization Execution Excellence

• Execute programs with meticulous attention to detail and ensure all logistics are handled efficiently.
• Identify opportunities to streamline workflows, improve efficiency, and scale marketing programs.
• Maintain a high standard of execution, constantly pushing to raise the bar.
• Act as a liaison between marketing, sales, and external partners to ensure smooth communication and program success
• Complete ongoing security awareness training and comply with company policies to the requirements section
• Identify and escalate security risks to the appropriate Executive Leadership Team member and actively contribute to remediation efforts
• Other duties as assigned

Desired skills and experience:

• 5+ years of experience in Field Marketing, Event Marketing, or Partner Marketing.
• Experience planning and executing regional field marketing programs, events, and sponsorships.
• Strong understanding of event logistics, budget tracking, and ROI measurement.
• Ability to work in a fast-paced, high-growth environment where priorities shift.
• Experience working with Sales teams and understanding how marketing supports pipeline growth.
• Familiarity with Salesforce, Trello, HubSpot, event management platforms, or similar tools (a plus).

Location : Remote but candidate must reside in TOLA, West Coast/PAC NW and Mountain regions

This position can be based in any major city from TOLA region to California with regular travel throughout the Western region.

A Little About Us

Our mission is to challenge and enable our employees to achieve great things.

We live and breathe our core values:

• We Before Me: We demonstrate empathy through our actions and solicit diverse voices and opinions. We put ourselves in each other’s shoes, readily admit our mistakes, and generously share our time and knowledge.
• Dare To Be Great: We are big-picture thinkers who focus on solutions to problems. We solicit and offer actionable feedback to others without hesitation. We embrace opportunities to improve ourselves, our teams, and our work. We aim to be the best of the best.
• Own It: We set clear expectations, communicate proactively, and follow through on our commitments. We take pride in the experiences we create and the outcomes we deliver. We are personally invested in the success of our team and our clients. We iterate to deliver ever better results.

We are consistently listed among Inc Crain's "Best Places to Work" and we're proud of our accessible engaged executive team. We believe in cultivating an atmosphere of inclusion, and providing an environment that enables every employee to work to the best of their ability.

Some of Our Benefits :

• Unlimited Paid Time Off (PTO)
• Paid Parental Leave
• Company-funded 401k contributions
• 100% employer covered individual family health insurance plans provided
• Transparent, candid culture with 1:1 coaching, performance reviews, and a consistent feedback loop
• Team-building events
• Quirky, diverse, respectful, high-performing coworkers you’ll want to achieve greatness with!

Pursuant to the NYC Pay Transparency Law, the base salary range in New York City for this position is $105,000- $120,000, plus opportunities for bonus and/or commission. Compensation in other geographies may vary.

Myriad360 is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.