We are seeking a Senior Direct Response Copywriter to boost conversion rates across our entire customer journey. The ideal candidate will craft persuasive offers and angles for our supplements, producing copy that spans advertorials, landing pages, upsells, cross-sells, static ads and video ads.
Requirements
- 5+ years of experience in direct response copywriting in a 8-9 figures Brands DTC setting, ideally within Health & Wellness & Supplements niches
- Proven ability to improve conversion rates, ROI, and overall campaign effectiveness through optimized copy
- Strong portfolio with samples of long form and short form copy, Facebook Ads, Landing pages and Listicles written for the health / wellness / supplements niche.
- Proven framework for research, identification of psychological triggers, messages & angle testing (interviews with customers, “copymining” from forums, surveys, reviews)
- Strong collaborative skills, valuing diverse perspectives and actively contributing to cross-functional teams to achieve shared goals.
- Experienced in using AI tools like Claude & Chat GPT to conduct research and produce impacting copies.
