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Launch PotatoLP

Lead Engineer, DevOps & SRE

Launch Potato is a technology-first publisher, connecting advertisers to consumers.

Launch Potato

Employee count: 51-200

Salary: 160k-190k USD

United States only

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WHO ARE WE?

Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState.

As The Discovery and Conversion Company, our mission is to connect consumers with the world’s leading brands through data-driven content and technology.

Headquartered in South Florida with a remote-first team spanning over 15 countries, we’ve built a high-growth, high-performance culture where speed, ownership, and measurable impact drive success.

WHY JOIN US?

At Launch Potato, you’ll accelerate your career by owning outcomes, moving fast, and driving impact with a global team of high-performers.

BASE SALARY:$160,000 to $190,000 per year, paid semi-monthly

MUST HAVE:

  • 5+ years of production AWS infrastructure experience with deep Terraform expertise.
  • Hands-on experience building the SRE function from scratch and had complete ownership.
  • Experience with a multi-site company where PaaS or microservices are required.
  • CI/CD pipeline ownership in one or more previous roles.
  • PagerDuty experience and standing up an on-call rotation.

EXPERIENCE: 5+ years hands-on with AWS, Terraform, CI/CD pipeline ownership, and SRE tooling (OpenTelemetry, Grafana, PagerDuty or equivalent) in a production environment.

YOUR ROLE

Own and evolve Launch Potato's cloud infrastructure, CI/CD platform, and compliance posture. Build the SRE function from the ground up so product teams can ship faster without compromising reliability, security, or cost control.

OUTCOMES

  • Stand up the SRE practice from scratch: on-call rotation, PagerDuty configuration, SLA/SLO definitions for core infrastructure services, runbook library, and observability dashboards that tie site performance to business metrics.
  • Complete the AWS multi-account migration: move production workloads to an isolated account with zero unplanned downtime.
  • Deliver SOC 2 Type I audit-ready infrastructure evidence package: own the technical controls implementation end-to-end.
  • Version and publish the Terraform module library: (30+ modules) to a private registry to eliminate ad hoc git consumption by product teams.
  • Implement automated deployment rollback for ECS and Lambda: gate production on integration test passage.
  • Stand up monthly cost reporting to leadership: budget anomaly detection, savings plan recommendations, spend by service/team/environment.

COMPETENCIES

  • Ownership orientation: You don't wait to be assigned a problem. If something is broken, undocumented, or a risk, you flag it and fix it. If the runbooks don't exist yet, you write them.
  • Documentation discipline: You write things down. Runbooks, decision rationale, architecture patterns, incident post-mortems. The next person should be able to understand your work without asking you.
  • Cost consciousness: You think about the business impact of infrastructure decisions. You can explain a spending anomaly to a CFO in plain language. You know what things cost before you build them.
  • Calm under pressure: Production incidents happen. You triage clearly, communicate proactively with technical and non-technical stakeholders, and run a tight post-mortem without blame. You've been woken up at 3am. You can handle it.
  • Cross-functional communication: You can work with product engineers, legal/compliance, and executive leadership in the same week without switching communication modes awkwardly. You speak both engineer and business.
  • Proactive reliability: A good SRE reacts to outages. A great SRE catches degradation before it becomes an outage. You build alerting against the patterns, not just the failures.

TOTAL COMPENSATION

Base salary is set according to market rates for the nearest major metro and varies based on Launch Potato’s Levels Framework. Your compensation package includes a base salary, profit-sharing bonus, and competitive benefits. Launch Potato is a performance-driven company, which means once you are hired, future increases will be based on company and personal performance, not annual cost of living adjustments.

Want to accelerate your career? Apply now!

Since day one, we've been committed to having a diverse, inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity, equity, and inclusion.

We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

About the job

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Job type

Full Time

Experience level

Salary

Salary: 160k-190k USD

Experience

5 years minimum

Location requirements

Hiring timezones

United States +/- 0 hours

About Launch Potato

Learn more about Launch Potato and their company culture.

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Launch Potato is a technology-first publisher, connecting advertisers to consumers.

South Florida's fastest-growing startup studio leveraging data, science, and fun to build awesome, profitable digital companies.

Launch Potato owns and operates a portfolio of, category-leading, direct-to-consumer brands that attract millions of users.

The company was founded by four young and extremely ambitious entrepreneurs with a proven track record of building highly scalable, successful digital businesses from the ground up.

While Launch Potato headquarters are in vibrant downtown Delray Beach, Florida, we have a unique international team across several countries. We have been a pioneering advocate of remote work, and our success comes from our diverse, energetic culture and high-performing, entrepreneurial team. We're bootstrapped and have taken no external investment.

Launch Potato believes in building teams who can solve complex problems using smart marketing, excellent engineering, data science, and fun! We're always looking for like-minded teammates and partners.

Employee benefits

Learn about the employee benefits and perks provided at Launch Potato.

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Company retreats

2 annual retreats with global team.

Healthcare benefits

Subsidized medical & free dental insurance

Learning and development budget

Training and personal development to grow your skills.

Life insurance

We'll cover your life insurance so you don't have to worry.

View Launch Potato's employee benefits
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Launch Potato

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