GoWit

GoWit is an all-in-one Retail Media Advertising platform designed to transform the way brands connect with their customers across various channels. The company's innovative approach integrates an omnichannel strategy that allows retailers and advertisers to reach customers at various stages of their shopping journeys. Among its tools are onsite native ads, off-site programmatic advertising, and in-store ad types, facilitating a seamless promotional experience.

The AI-powered bidding engine is a hallmark of GoWit’s operations, employing advanced algorithms to enhance ad space value while ensuring precision targeting. This not only optimizes advertiser campaign performance but also improves overall shopping experiences. By leveraging first-party data, GoWit enables brands to gain insights into customer behavior, allowing for effective personalization that remains privacy-compliant in an increasingly cookie-less world. The platform caters to diverse business models, helping multi-brand retailers, digital marketplaces, and grocery delivery services unlock additional revenue and elevate customer engagement.