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Fundraise UpFU

GM, EMEA Growth & Expansion

Fundraise Up is an innovative platform dedicated to transforming online fundraising for nonprofits through AI optimization and user-friendly features.

Fundraise Up

Employee count: 51-200

Salary: 310k-330k GBP

United Kingdom only

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Highlights

  • Location: London (UK) or Amsterdam (NL)
  • Compensation: £310,000–£330,000 OTE
  • Reports to: Global CRO

About Fundraise Up

We’re Fundraise Up - a global fundraising platform built to make donating to nonprofits fast, seamless, and accessible to all. Every month, our technology powers tens of millions of dollars in donations across the globe. We focus on innovation that directly impacts results: faster load times, higher conversion rates, global payment support, and accessibility-first design.

Our platform is trusted by many of the world’s leading nonprofits, including UNICEF, the Alzheimer’s Association, and a wide range of global NGOs. With a 4.9/5 rating across top software review platforms, we’re recognized not just for our impact - but for the quality of the product we deliver.

About The Role

We’re hiring a GM, EMEA Growth & Expansion to lead and scale our business outside of the U.S., with a primary focus on Europe and broader global expansion. This is a true GM role with full ownership spanning revenue, go-to-market strategy, team leadership, and business operations.

You’ll be responsible for driving performance in existing markets while identifying and launching new opportunities for growth. This role will play a critical part in shaping Fundraise Up’s global trajectory.

Key Responsibilities

  • Define and execute the international growth strategy across Europe and emerging markets.
  • Identify, prioritise, and launch new markets, customer segments, and expansion opportunities.
  • Localise go-to-market strategies to ensure strong regional fit.
  • Lead and scale high-performing international GTM teams across Europe and beyond.
  • Build an accountable, aligned, and performance-driven regional organisation.
  • Provide clear direction, coaching, and executive-level leadership.
  • Own international revenue targets and performance against company growth goals.
  • Drive pipeline generation, forecasting discipline, and consistent execution across regions.
  • Lead initiatives across pricing, packaging, and market penetration.
  • Establish KPIs, dashboards, and reporting frameworks to guide decision-making.
  • Partner with RevOps and Finance to improve forecasting accuracy and visibility.
  • Ensure operational rigour and scalable execution across markets.
  • Lead hiring, organisational design, and resource planning across international markets.
  • Ensure compliance with local regulations and business requirements.
  • Build and implement scalable processes aligned with global standards.
  • Partner cross-functionally with Product, Marketing, Finance, and People teams.
  • Act as the voice of international markets within global strategy discussions.
  • Ensure strong alignment between global and regional teams.

Skills and Qualifications

  • Executive leadership experience (10+ years) in General Management, Sales Leadership, or Business Operations within a high-growth environment.
  • Proven international track record, leading multi-market teams across Europe (APAC experience a plus).
  • Strong operator mindset with the ability to move between strategy and hands-on execution.
  • Deep commercial ownership, including experience with revenue targets, forecasting, and P&L management.
  • Data-driven decision maker with strong financial and operational acumen.
  • Experience in nonprofit SaaS, fintech, or adjacent sectors is beneficial but not required.

Perks & Benefits

Our compensation package includes comprehensive benefits and perks, meaningful equity, and a competitive salary:

  • 20 Days PTO
  • Public Holidays
  • 5 additional fully paid sick days per year
  • Private Health Insurance for the whole family, including dental and vision
  • Pension Match 4%
  • Home Office Setup Assistance: the company offers assistance with purchasing furniture (office chair, office desk, monitor) and other items to create a comfortable workspace
  • Relevant professional education (up to $1,500 annually)
  • Gym or swimming pool (50% reimbursement, up to $500 annually)
  • Co-working (up to $250 monthly)
  • Remote working

**Please note: All official correspondence from Fundraise Up will exclusively originate from the @fundraiseup.com domain. Exercise caution and ensure the authenticity of emails claiming to be from our company.***

We are an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, color, religion, gender, sexual orientation, gender identity or expression, age, national origin, disability, or any other characteristic protected by applicable law in the countries where we operate.

About the job

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Job type

Full Time

Experience level

Salary

Salary: 310k-330k GBP

Experience

10 years minimum

Location requirements

Hiring timezones

United Kingdom +/- 0 hours

About Fundraise Up

Learn more about Fundraise Up and their company culture.

View company profile

Fundraise Up is a technology company that is actively reshaping the landscape of online fundraising for nonprofits by unlocking the world's generosity potential. Our platform provides seamless solutions for organizations seeking to enhance their fundraising efforts and maximize donations. With a focus on reducing donor friction, we empower nonprofits to engage their supporters more effectively and grow their revenue through innovative tools that include AI-driven conversion optimization, modern payment methods, and personalized giving experiences.

Since our inception in 2017, we have collaborated with a diverse array of clients, ranging from major institutions like UNICEF USA and The Salvation Army UK to grassroots organizations. Through our advanced features, nonprofits can personalize their campaigns, streamline donation processes, and access vital fundraising data to enhance their strategies. As we continue to evolve, Fundraise Up remains dedicated to fostering relationships with nonprofits worldwide, ensuring they have what they need to succeed. Our mission is to encourage more people to give, and to make every donation count toward creating meaningful impact. For those looking to elevate their fundraising efforts, Fundraise Up stands as the new standard for online giving.

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Fundraise Up

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