Senior Manager, CRO

ezCater is the most trusted provider of corporate food solutions and is purpose-built for business. ezCater's corporate food platform and flexible, scalable food solutions allow organizations to centralize and track their food spend, and fulfill everything from daily employee meals to client meetings and company all-hands. ezCater backs this up with business-grade, best-in-class, customer service and an unmatched nationwide footprint. We're backed by top investors including Insight, Iconiq, Lightspeed, GIC, SoftBank, and Quadrille.

We’re looking for a customer and data-obsessed individual to join our Growth Marketing team. As a Senior Manager of CRO, you will help take our conversion rate optimization and capabilities to the next level. You’ll be responsible for understanding and owning the customer experience, starting with the traffic to the site, partnering with a highly cross-functional group of stakeholders to maximize impact and learnings for the business. This role will be starting at a pivotal time as we expand our marketing team and continue to accelerate growth of our business. We’re looking for a strategic marketer who is comfortable diving deep into the data, knows where to look to uncover insights and can collaborate with cross-functional teams.

What You'll Do:

• Lead the strategy and execution of CRO for the marketing team, driving growth across acquisition, retention and other functions
• Own, develop and maintain a CRO roadmap derived from data, insights and hypotheses; track and measure performance of each initiatives to inform plans
• Develop best practices, guidance, and templates for building and launching new landing page tests; work with cross-functional partners to align and execute
• Work hand in hand with analytics, marketing insights, product and engineering teams to develop a deep understanding of how customers behave on the site and where the opportunities are to improve their experience
• Collaborate with the product team on achievement of company goals and initiatives, leading and partnering on brainstorms, testing plans as well as advocating for engineering resources as needed
• Partner with cross-functional teams and analytics to monitor web analytics and customer data to identify areas of improvement and create initiatives to increase organic traffic and landing page conversion rates
• Write project briefs and collaborate with Creative, Product, Analytics, Product Marketing, MOPs, Engineering and other stakeholders to execute on these briefs
• Identify and advocate for technical and cross-functional support and resources, articulating key milestones and any opportunity sizing where relevant
• Set the short and long-term vision for CRO, monitoring and identifying new trends, like generative AI, and providing a POV on the path forward

What You Have:

• 7+ years deep experience in UX, website experience and conversion rate optimization
• Proven track record of developing CRO roadmaps and implementing tests with clear results and an understanding of business impact
• Expertise in A/B, multivariate and other testing methods and tools
• Knowledge of WordPress or other content management systems, familiarity with HTML, CSS, JavaScript
• Strong analytical mindset and Excel skills paired with a strong sense of business operations
• Strong attention to detail and proven ability to execute against plans. Ability to manage multiple projects based on priorities
• Excellent written and verbal communication skills

The national cash compensation range for this role is $145,000 - $208,000.

*Please note: Final offer amounts are determined by multiple factors, including prior experience, expertise and region & may vary from the amount above. This range does not represent additional compensation benefits (such as equity, 401K or medical, dental or vision insurance).

Please have fun with the cover letter section of our application! It does not need to follow “traditional” cover letter guidelines - we would love for you to write 150-500 words explaining why you are interested in ezCater and the role, and highlighting anything else you think we should know!

ezCater does not sponsor applicants for work visas or legal permanent residence.

What You’ll Get from Us:

You’ll get a terrifically compelling opportunity, in an environment of radical transparency, open access to all the data, and collaborative colleagues at every level of our organization. You’ll also get sane working hours and great flexibility around work/life balance.

Have people in your life – of any age – who always, often, or sometimes need your help? We make room for that. Have a bad thing or a good thing happen to you? We make room for that, too.

Oh, and you’ll get all this: Market salary, stock options that you’ll help make worth a lot, the usual holidays, all-you-can-eat vacation, 401K with ezCater match, health/dental/FSA, long-term disability insurance, remote-hybrid work from our awesome Boston or Denver offices OR your home OR a mixture of both home and office (you choose!), a tremendous amount of responsibility and autonomy, wicked awesome co-workers, cupcakes (and many more goodies) when you’re in one of our offices, and knowing that you helped get this rocket ship to the moon.

ezCater is an equal opportunity employer. We embrace humans of every background, appearance, race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, and disability status. At the same time, we do not employ jerks, even brilliant ones.

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