This is a remote position.
- TikTok
- Develop industry leading digital strategies to achieve the goals and objectives of building online awareness, increasing website and foot traffic, and increasing online sales and service leads
- Increase website lead generation through organic and paid online marketing activities
- Continuously monitor and optimize online campaigns to increase conversion ratios
- Curate content to help promote the dealership, brands, products and promotions to drive website traffic
- Utilize Search Engine Optimization tactics to increase exposure and improve organic search results
- Build a network of online publishers and influencers to help promote dealership activities
- Execute social media advertising activities
- Execute online advertising activities
- Manage social media content and platforms for Facebook, Instagram, Linkedin
- Handle all comments, messages, and leads sent through social platforms
- Develop social media presence for all dealers through the use of copywriting, images, videos, etc.
- Manage social media for events and sponsorships
- Various tasks and administrative duties related to all fields of digital marketing
- Strong knowledge in all aspects of the digital media landscape including, strategy, lead generation, advertising, inbound/outbound marketing, tracking, analytics, and reporting
- Critical thinking, strong decision making, ability to organize and coordinate multiple projects
- Creative writing skills for web and social media
- Excellent interpersonal and time management skills
- Strong communication skills both oral and written
- Comfortable working both independently and in a team-oriented, collaborative environment is essential
- Basic photo editing for web and social media
