Email Designer/ Strategist

Position Overview

This role is for someone who has hands-on experience building and optimizing email campaigns inside major ESPs and understands how email drives revenue.

You will not just design emails — you will help execute strategy, improve performance, and proactively contribute ideas that impact client results.

This role requires both creative execution and practical marketing judgment. This is a fully remote job.

Key Responsibilities

Campaign Execution & Design

• Design and build on-brand, conversion-focused email campaigns inside platforms such as Klaviyo, Mailchimp, HubSpot, etc.
• QA and test emails across devices and inboxes
• Ensure all emails are mobile-responsive and optimized for performance
• Maintain design consistency across campaigns and automation flows

Strategic Contribution

• Collaborate with strategists to align email campaigns with broader marketing goals
• Contribute ideas for segmentation, personalization, and automation improvements
• Recommend layout and design improvements based on performance data
• Support A/B testing initiatives

Performance & Optimization

• Understand core metrics (open rate, CTR, CVR, revenue per send)
• Apply best practices related to deliverability and engagement
• Make data-informed design adjustments to improve results

Cross-Channel Support

• Create supporting digital assets for landing pages, pop-ups, and promotional campaigns
• Maintain brand standards across client touchpoints

Required Qualifications

• 2–4 years of experience designing and building emails inside ESP platforms (Klaviyo strongly preferred)
• Strong portfolio demonstrating conversion-focused email work
• Proficiency in Figma, Adobe Creative Suite, Canva, or similar tools
• Understanding of:
  • Email segmentation
  • Basic automation flows
  • A/B testing fundamentals
  • Email performance metrics
• Ability to manage multiple clients and deadlines independently
• Strong attention to detail and quality control

Preferred (Not Required)

• Basic HTML/CSS for email editing
• Experience working in an agency environment
• Familiarity with email deliverability best practices