Key Account Manager // Business Development Manager - Tapes & Converting

Our client, an international manufacturer of industrial adhesive and technical tape solutions is seeking a commercially driven and technically credible sales professional to grow strategic accounts and develop new business within the UK tape converting and specialist distribution market.

Key Responsibilities / Expectations

• Develop and execute structured mid-term Key Account plans aligned with regional commercial strategy
  • Drive profitable revenue growth while protecting pricing and margin
  • Build and maintain multi-level relationships with decision-makers and influencers across customer organizations
  • Identify, create and qualify new business opportunities within defined customer groups
  • Manage a disciplined, high-quality project pipeline from lead generation through to closing
  • Specify products into customer applications and support qualification processes
  • Coordinate with internal technical experts to support early-stage projects, trials and customer training
  • Ensure accurate CRM management, opportunity tracking and reliable forecasting
  • Contribute to cross-functional collaboration to ensure strong commercial execution

Requirements

• Demonstrated experience selling industrial adhesives or technical tape solutions in a B2B environment
  • Strong understanding of tape converting processes (e.g. slitting, die-cutting, lamination, release liner selection, application troubleshooting)
  • Proven success selling to tape converters and/or specialist distributors in industrial markets
  • Technical aptitude to collaborate effectively with application engineers and R&D teams
  • Structured account planning capability and disciplined pipeline management
  • Strong negotiation skills and confidence managing pricing and margin discussions
  • Highly organized, methodical and commercially driven
  • Resilient, flexible and comfortable operating in a field-based role
  • Proficient in CRM systems for opportunity management and forecasting
  • Full UK driving licence and willingness to travel across the UK, with occasional European travel