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BrightscoutBR

Freelance Brand Messaging Strategist

Brightscout is a global B2B branding and development agency specializing in elevating emerging tech businesses through uniquely crafted brands and standout apps. They offer a blend of design, development, and strategic acumen to help companies achieve market leadership.

Brightscout

Employee count: 51-200

Colombia only

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About BRIGHTSCOUT

BRIGHTSCOUT is a global B2B branding and development agency specializing in elevating emerging tech businesses through uniquely crafted brands and standout apps. Comprised of top-tier talent worldwide, we offer a powerful blend of exquisite design, robust development, and strategic acumen. More than a company, BRIGHTSCOUT is a tribe dedicated to disrupting the tech industry with bold ideas and collaborative genius.

The Role

As a Freelance Brand Messaging Strategist at BRIGHTSCOUT, you will be the voice behind our brand. This is an internal-facing role focused on shaping and amplifying how BRIGHTSCOUT communicates with the world — through compelling content across social media, newsletters, case studies, blog posts, and more.

You'll work closely with our Marketing Manager and Lead Messaging Strategist to define content strategy, translate our brand identity into words that resonate, and deliver polished, consistent content across multiple channels.

Responsibilities

  • Write and develop content for BRIGHTSCOUT's social media channels, maintaining a consistent brand voice and driving audience engagement.
  • Produce our monthly newsletter, from ideation to final copy, ensuring it reflects our brand positioning and delivers value to our audience.
  • Develop two case studies per month, translating client work and outcomes into compelling narratives that showcase BRIGHTSCOUT's impact.
  • Collaborate with the Marketing Manager to define monthly blog topics, then create and edit long-form content that positions BRIGHTSCOUT as a thought leader in the B2B tech space.
  • Support website content updates and copy requests, ensuring all web-facing copy aligns with our brand voice and messaging guidelines.
  • Edit and refine existing internal marketing materials — including sales presentations, white papers, and other collateral — to ensure clarity, consistency, and quality across the board.

Requirements

  • 4+ years of experience in content writing, brand messaging, or copywriting, ideally within a B2B, tech, or agency context.
  • Full professional fluency in English.
  • Exceptional writing and editing skills, with the ability to adapt tone and style across formats — from punchy social captions to in-depth case studies and blog posts.
  • Strong understanding of brand voice, narrative structure, and content strategy principles.
  • Experience producing case studies, newsletters, or editorial content for professional audiences.
  • Ability to work independently and manage multiple content workstreams simultaneously, meeting deadlines with minimal oversight.
  • Collaborative mindset — comfortable working closely with a Marketing Manager and taking direction while also bringing your own creative perspective.
  • Familiarity with B2B marketing trends, content best practices, and audience engagement strategies is a plus.

Our Values

  • Lead with Heart: We build honest, trusting relationships and care for each other.
  • Break Convention: We seek bold ideas, we transform fearless creativity into tangible results.
  • Bring Order to the Chaos: We transform complexity into clarity.
  • Be a Champion: We strive for excellence.

Why Us

  • Unlimited PTO: Enjoy a truly flexible work-life balance with our unlimited paid time off policy. Take the time you need to recharge and perform at your best.
  • Remote Work: Work from anywhere! We embrace remote work, giving you the freedom to choose your ideal work environment.
  • Flexible Schedule Tied To Project Needs: We understand that life happens. Our flexible schedules, aligned with project milestones, allow you to manage your time effectively and achieve your best results.
  • Salary in USD: Receive competitive compensation in USD.

Interview Process

  1. Resume Review.
  2. Screening Interview by Talent Team.
  3. Interview w/ Hiring Manager and Senior Team Member.
  4. Assessment.
  5. Interview w/ Co-Founders.
  6. Final Selection and Offer.

Ready to Elevate your Career at BRIGHTSCOUT?

At BRIGHTSCOUT, we value more than skills and experience; we seek individuals who embody kindness, empathy, and collaboration in their work. We believe these qualities contribute to the team and the company's overall success.

BRIGHTSCOUT is an equal opportunity employer and values diversity. We prohibit discrimination and harassment based on race, religion, color, national origin, sexual orientation, gender identity or expression, age, marital status, veteran status, or disability status. We are committed to creating an inclusive environment for all employees and encourage all qualified candidates to apply.

About the job

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Posted on

Job type

Contractor

Experience level

Experience

4 years minimum

Location requirements

Hiring timezones

Colombia +/- 0 hours

About Brightscout

Learn more about Brightscout and their company culture.

View company profile

Brightscout embarked on its journey in May 2017, conceived by a team of enterprise software veterans with a wealth of experience in critical business technology disciplines. From its headquarters in Austin, Texas, the company set out with an adventurous spirit and a mission to help businesses break the mold through disruptive technology. Even in its nascent stages, Brightscout quickly began to make its mark, attracting a diverse clientele that ranged from Fortune 100 companies and governmental bodies like DHS to innovative tech firms and healthcare organizations such as Coder, dotCMS, and Mercy Hospitals. This early traction was a testament to the team's insanely talented strategists and designers.

The company's core philosophy revolves around being more than just a service provider; Brightscout positions itself as an extension of its clients' teams, guiding them through the often-complex landscape of emerging technology to achieve market leadership. This collaborative approach, focusing on open conversations to uncover and solve client problems, has been central to its growth. Brightscout's expertise in blending exquisite design with robust development and strategic acumen allowed it to accelerate growth for over 100 B2B tech companies globally, contributing to over $1.25 billion in achieved value, including significant funding and acquisitions for its clients. The company's commitment to innovation and quality has been recognized through various industry accolades, including 'Site of the Day' awards and top rankings on design platforms. As Brightscout continued to evolve, it expanded its global footprint, opening offices in Santa Fe, Argentina, and Belgrade, Serbia, to tap into international talent and better serve a growing global market. This expansion reflects Brightscout's ongoing ambition to be a leader in business-transforming technology services, continually seeking to innovate and deliver captivating digital experiences that position its clients as standout leaders in their respective fields.

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