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BetMGM, LLCBL

Programming Specialist I

BetMGM is a market-leading sports betting and gaming entertainment company, pioneering the online gaming industry as a joint venture between MGM Resorts International and Entain Holdings.

BetMGM, LLC

Employee count: 1001-5000

Salary: 54k-82k USD

United States only

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Discover What’s Possible at BetMGM

Ready to make your career legendary? Join us as we bring the magic of Vegas to our players. The BetMGM team has over 1,400 talented members, revolutionizing sports betting and online gaming in the United States and Canada. We’re a brand with technology at our hearts and the most driven and focused talent in the business.

As a valued team member, we’re committed to giving you the resources and support you need to thrive. Our benefits and perks include:

  • Medical, Dental, Vision, Life, and Disability Insurance

  • 401(k) with company match

  • Pre-tax spending accounts including health care FSA and commuter savings

  • Flexible paid time off

  • Professional development reimbursement and ongoing skills training opportunities

  • Employee resource groups

  • Swag, ticket giveaways, and more!

At BetMGM, we recognize that every individual plays a meaningful role in our success. That’s why we’re committed to building a respectful, inclusive workplace. It’s the strategy behind every win. By meeting people where they are, we create a culture of belonging where everyone can thrive and a workplace that reflects our values, our people, and our drive to win.

About the Role

The Programming Specialist I reports into the Programming pillar of the Audience Engagement team and is responsible for carrying out daily sportsbook programming, ensuring the right content is in the right place at the right time for the right customers. The Programming team operates on a 365-day, two-shift schedule. The Programming Specialist I is a foundational contributor focused on accurate execution of content programming and learning core tools, workflows, and systems.

This role will work directly with the two additional Audience Engagements pillars: Experience (responsible for optimizing the customer betting experience through data-led planning, A/B testing, and removing points of friction) and Enablement (responsible for providing the Audience Engagement with appropriate tooling and workflows to support speed and scale).

Scope of function for the Programming Specialist I role includes but is not limited to daily sportsbook programming across all existing states and territories, content-based A/B test programming, sitemap management and updates, and contributing to process enhancements for the Audience Engagement team at-large — all in the name of delivering content to our audience in the most efficient means possible and amplifying the customer experience at all times.

At the end of the day, we are working together to build best-in-class customer experiences for millions of users – with the primary goal of being the biggest and best online sports and gaming operator in the United States.

About the Role

The Programming Specialist I reports into the Programming pillar of the Audience Engagement team and is responsible for carrying out daily sportsbook programming, ensuring the right content is in the right place at the right time for the right customers. The Programming team operates on a 365-day, two-shift schedule. The Programming Specialist I is a foundational contributor focused on accurate execution of content programming and learning core tools, workflows, and systems.

This role will work directly with the two additional Audience Engagements pillars: Experience (responsible for optimizing the customer betting experience through data-led planning, A/B testing, and removing points of friction) and Enablement (responsible for providing the Audience Engagement with appropriate tooling and workflows to support speed and scale).

Scope of function for the Programming Specialist I role includes but is not limited to daily sportsbook programming across all existing states and territories, content-based A/B test programming, sitemap management and updates, and contributing to process enhancements for the Audience Engagement team at-large — all in the name of delivering content to our audience in the most efficient means possible and amplifying the customer experience at all times.

At the end of the day, we are working together to build best-in-class customer experiences for millions of users – with the primary goal of being the biggest and best online sports and gaming operator in the United States.

Responsibilities

  • Execute daily content programming tasks across the app, ensuring timely and accurate delivery of content

  • Configure features (e.g., carousels, modules, banners) according to content plans and established standards

  • Follow defined workflows, checklists, and QA processes to ensure high-quality execution

  • Program and monitor multiple layouts at once based on customer data points

  • Understand landscape of A/B testing and program pre-defined tests to support roadmap

  • Engage with cross-functional teams like Trading and Promotions, ensuring relevant content is accurate across teams

  • Program and maintain non-sports content areas across the platform, ensuring accurate and up-to-date information for house rules, privacy policies, sitemap, responsible gaming resources, Customer Support messaging, and more

  • Monitor live content to ensure accuracy, functionality, and visual consistency across platforms

  • Looks for opportunities to optimize live displays based for real-time progression of events, breaking news, and shifts in betting activity

  • Maintain accuracy and consistency in naming conventions, imagery, and other merchandising components

  • Contribute to documentation updates by flagging workflow ambiguities or inconsistencies

  • Flag content gaps, bugs, or execution blockers for escalation and resolution

  • Collaborate with Enablement and Experience teams to provide feedback on tools, content display, or customer experience

  • Develop familiarity with sports calendars, betting markets, and app engagement behaviors

Essential Functions

  • Must be able to stand or sit and operate computers and other technological devices for extended periods of time

Qualifications

  • 1+ years of experience in operations, content programming, audience engagement or a related digital content or support role

  • Experience working within a content management system (CMS) or other digital content tool

  • Comfort working with complex systems or platforms and learning new tools quickly

  • Strong organizational skills with the ability to manage and prioritize multiple daily tasks

  • Strong attention to detail with a commitment to accuracy and consistency in execution

  • Ability to follow structured workflows and adapt to process changes

  • Strong written and verbal communication skills, with an ability to clearly document or flag issues

  • Flexible and team-oriented mindset, with a willingness to take direction and ask questions

  • Experience with QA, bug reporting, or cross-functional collaboration tools (e.g., Jira, Confluence) is a plus

  • Familiarity with sports betting, gaming, or a related industry is a plus

  • Willingness to travel occasionally domestically and/or internationally

Additional Requirements (if applicable)

  • Prior experience with sports, casino, and/or gaming websites and mobile apps

  • Demonstrating a strong interpersonal skill set – being able to communicate with team members effectively and emphatically at all levels within an organization

  • Being an innovative thinker, someone not afraid to challenge the status quo and ask questions

  • Showing a true passion for this industry inclusive of sports, casinos, and entertainment

Compensation

The hourly range for this position is $26.15 - $39.23. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate. This position is also eligible for participation in a performance-based bonus plan.

Applicants must possess legal authorization to work for our company in the U.S. without the need for immigration sponsorship. At this time, this role is not eligible for immigration-related employment authorization sponsorship including H-1B, O-1, E-3, TN, OPT, etc.

Gaming Compliance & Licensing Requirements

As an online gaming company, BetMGM is required to comply with state gaming regulations which includes licensing obligations. Applicable employees must be licensed by at least one jurisdictional agency, although certain positions require licensing by multiple agencies. Failure to become licensed or maintain licensure with each agency as required for the role may result in termination of employment. Please note that the licensing process includes comprehensive background checks which may include a review of criminal records, financial history, and personal background verification.

In addition, candidates must comply with and support BetMGM's responsible gambling policies, procedures, and initiatives.

About BetMGM

BetMGM is revolutionizing sports betting and online gaming in the United States and Canada. We are a partnership between two powerhouse organizations—MGM Resorts International and Entain Group. You know our name through our exciting portfolio of brands including BetMGM Casino, BetMGM Sportsbook, Borgata Online, Party Casino and Party Poker. We aim to bring our ideas into action and find ways to deliver the best quality in gaming platforms.

BetMGM LLC is an Equal Opportunity Employer. We provide equal employment opportunities to all qualified individuals, regardless of race, religion, gender, gender identity, age, marital status, national origin, sexual orientation, citizenship status, veteran status, disability, or any other legally protected status. As an organization, we are unwavering in our commitment to maintaining a discrimination-free work environment, and fostering a culture of inclusivity, belonging and equal opportunity for all employees and applicants.

If you need assistance or accommodation with your application due to a disability, you may contact us at recruitment@betmgm.com.

This job description is not an exclusive or exhaustive list of duties a person in this position may be asked to perform from time to time.

About the job

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Posted on

Job type

Full Time

Experience level

Salary

Salary: 54k-82k USD

Experience

1 year minimum

Location requirements

Hiring timezones

United States +/- 0 hours

About BetMGM, LLC

Learn more about BetMGM, LLC and their company culture.

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BetMGM is a market-leading sports betting and gaming entertainment company that is revolutionizing the online gaming industry in the United States. Born from a powerful joint venture between MGM Resorts International and Entain Holdings, BetMGM combines legendary entertainment heritage with cutting-edge digital technology to deliver unparalleled gaming experiences. As MGM's exclusive sports betting partner both online and in physical casinos nationwide, BetMGM operates across multiple verticals including sports betting, online casino, and poker through brands like BetMGM, Borgata Online, PartyCasino, and Party Poker.

Since its founding in 2018, BetMGM has rapidly scaled to become a dominant force in American gaming, reporting over $2 billion in annual net revenue and operating in dozens of states and territories. The company's mission is to make unforgettable moments of sports and gaming even more personal, powerful, and fun through unmatched digital technology and evocative player experiences. With over 1,400 team members and a commitment to responsible gaming, BetMGM continues to pioneer the industry through innovative products like progressive jackpots exceeding $6.5 million, strategic partnerships with major sports leagues, and industry-leading loyalty programs that connect online gaming with MGM's world-class resort experiences.

Employee benefits

Learn about the employee benefits and perks provided at BetMGM, LLC.

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Life and Disability Insurance

Life insurance coverage along with short-term and long-term disability protection.

Flexible Paid Time Off

Flexible PTO policy allowing employees to take the time they need for rest and rejuvenation.

Commuter Benefits

Pre-tax spending accounts for health care FSA and commuter savings to reduce commuting costs.

Healthcare Insurance

Comprehensive medical, dental, and vision insurance coverage for employees and their families.

View BetMGM, LLC's employee benefits
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