Senior Performance Marketing Executive

We're looking for a Senior Performance Marketing Executive to join our team at Allica Bank. The successful candidate will be responsible for managing, optimising, and reporting on campaigns, focusing on our Lending products alongside our Business Bank Account. The role requires 2-4 years of experience executing and scaling high-performing Performance Marketing campaigns, ideally with a strong focus on Meta Ads and/or Google Ads within B2B or Fintech.

Requirements

• Execute and optimise campaigns across Paid Social, Paid Search, Pmax, and other key channels.
• Provide key insights to help develop and drive strategy.
• Support the delivery of structured experiments & test-and-learn roadmaps to scale results efficiently.
• Ensure all activity is tracked comprehensively and maintain accurate reporting of campaigns and creative.
• Provide clear and actionable recommendations by analysing performance data.
• Set up and optimise workflows and integrations using tools like HubSpot and Zapier.
• Use AI and automation to improve speed, scale, and campaign effectiveness.
• Work closely with Brand, Product, Sales, Data, and Compliance to ensure aligned, compliant acquisition.

Benefits

• Full onboarding support and continued development opportunities
• Options for flexible working
• Regular social activities
• Pension contributions
• Discretionary bonus scheme
• Private health cover
• Life assurance
• Family friendly policies including enhanced Maternity & Paternity leave