Copywriter

Copywriter role for a fast-growing DTC brand, writing compelling and conversion-driven messaging across touchpoints, with a focus on brand voice and performance.

Requirements

• Own and execute brand-aligned copy across email, landing pages, ads, product pages, and social media
• Deeply understand the brand's tone, voice, and customer psychology
• Write high-converting, performance-driven copy for paid media and lifecycle campaigns
• Collaborate with creative, marketing, and growth teams to align messaging with campaign goals
• Adapt messaging across different audiences, formats, and funnel stages
• Contribute to A/B testing (hooks, headlines, CTAs, angles) to improve performance
• Ensure consistency in brand voice across all outputs