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Marketing Professors shape the next generation of business leaders, bridging cutting-edge academic research with practical industry insights. They are crucial for developing curriculum, conducting impactful studies, and mentoring students who will drive innovation in global markets. This role offers the unique opportunity to influence both scholarly discourse and real-world marketing practices, preparing students for dynamic careers.
$97,410 USD
(U.S. national median for Business Teachers, Postsecondary, BLS May 2023)
Range: $60k - $180k+ USD (varies by institution, tenure, and research output)
8%
as fast as average for Postsecondary Teachers (BLS)
A Marketing Professor is an academic professional who educates students in the principles and practices of marketing, conducts original research to advance the field, and contributes to the academic community. They serve as experts in various marketing domains, from consumer behavior and market research to digital marketing and brand management.
Unlike a Marketing Manager who executes strategies in a corporate setting, or a Marketing Consultant who advises businesses, a Marketing Professor primarily focuses on theoretical frameworks, analytical methodologies, and pedagogical approaches within an academic institution. Their role involves shaping the next generation of marketing professionals and expanding the body of knowledge through scholarly inquiry, ensuring a strong foundation for future industry innovation.
Becoming a Marketing Professor involves a unique blend of academic rigor, practical industry insight, and pedagogical ability. Universities prioritize candidates who demonstrate strong research potential, a proven track record of scholarly publications, and an ability to secure research grants. The emphasis on research output often outweighs pure teaching experience, especially for tenure-track positions at R1 (research-intensive) institutions.
Requirements vary significantly by institution type and seniority. At research-heavy universities, a Ph.D. is an absolute necessity, and candidates must show a robust pipeline of high-quality research. Teaching experience often becomes more critical at teaching-focused universities or community colleges, where a Master's degree in Marketing or a related business field might suffice, particularly if combined with extensive industry experience. Industry certifications like those from the American Marketing Association or Google Analytics can add value, but they rarely substitute for advanced academic degrees in this specific role.
The skill landscape for Marketing Professors is evolving rapidly, driven by digital transformation and data analytics. Traditional marketing theory remains foundational, but professors must now integrate emerging topics such as artificial intelligence in marketing, big data analytics, and ethical considerations in digital advertising. This demands continuous learning and adaptation, moving beyond a static set of knowledge to a dynamic engagement with industry trends. Balancing deep theoretical knowledge with practical, applicable insights is key for preparing students for the modern marketing landscape.
Becoming a Marketing Professor involves a journey distinct from industry roles, primarily centered around advanced academic degrees, research, and teaching experience. While a traditional Ph.D. path from a reputable university is the most common and direct route, individuals with extensive industry experience and an MBA or Master's degree may find opportunities as adjunct instructors or lecturers, especially at teaching-focused institutions. The timeline for entry varies significantly: a Ph.D. typically takes 4-6 years, while transitioning from industry to an adjunct role might take 6-12 months of preparation.
Entry strategies also depend on the type of institution. Research-intensive universities prioritize candidates with strong publication records and a clear research agenda, often requiring multiple peer-reviewed articles before graduation. Conversely, teaching-focused colleges and community colleges value pedagogical skills, practical experience, and a demonstrated ability to engage students. Geographic location plays a role, with more opportunities in areas with numerous universities, but the academic job market is highly competitive nationally and internationally. Misconceptions often include believing an MBA alone is sufficient for a tenure-track position or that industry experience automatically translates to academic success without formal research training.
Networking is crucial in academia. Attend academic conferences, present your research, and connect with faculty members who can become mentors or collaborators. These connections often lead to insights into the job market, potential co-authorships, and even direct job leads. The academic hiring landscape is rigorous, with a strong emphasis on research output and a fit with the department's existing faculty and research areas. Overcoming barriers like the demanding nature of doctoral studies or the initial lack of a publication record requires perseverance and strategic planning, focusing on building a strong research pipeline from early in the Ph.D. program.
Becoming a Marketing Professor primarily requires advanced academic degrees. A Ph.D. in Marketing is almost universally essential for tenure-track positions at research universities. These programs typically take 4-6 years to complete, including coursework, comprehensive exams, and dissertation research. Tuition at public universities can range from $10,000 to $30,000 per year, while private university programs may cost $40,000 to $60,000+ annually; however, many Ph.D. programs offer stipends and tuition waivers in exchange for teaching or research assistantships, making them more financially accessible.
Alternative paths, such as an MBA or Master's degree, might qualify individuals for adjunct or teaching-focused lecturer roles, especially at community colleges or less research-intensive institutions. These master's degrees typically take 1-2 years and can range from $20,000 to $80,000. While practical industry experience is highly valued, particularly for teaching applied marketing courses, it rarely substitutes for the terminal degree (Ph.D.) required for research-intensive faculty positions. The academic job market for marketing professors is competitive, emphasizing strong research publication records in top-tier journals and effective teaching skills.
Continuous learning and professional development are vital for Marketing Professors. This includes staying current with industry trends, research methodologies, and pedagogical approaches. Attending academic conferences, participating in research collaborations, and engaging in faculty development workshops are crucial for career advancement and tenure. The perception of credentials in academia heavily favors the Ph.D. from reputable institutions, which signals research capability and theoretical depth. Employers, which are primarily universities, scrutinize a candidate's dissertation topic, publication pipeline, and teaching evaluations. Therefore, strategic educational investment focuses on securing admission to a strong Ph.D. program with robust research support and faculty mentorship.
Compensation for a Marketing Professor varies significantly based on numerous factors beyond a base salary. Geographic location plays a crucial role; institutions in major metropolitan areas or regions with a higher cost of living typically offer more competitive salaries. The specific type of institution—public vs. private, research-intensive vs. teaching-focused—also dramatically influences earning potential.
Experience and academic rank are primary drivers of salary progression. An Assistant Professor, typically on a tenure track, earns less than a tenured Associate or full Professor. Specialization within marketing, such as digital marketing, analytics, or consumer behavior, can command premium compensation, especially if the skills are in high demand by both academia and industry.
Total compensation packages for Marketing Professors often include more than just base pay. These can encompass research grants, consulting opportunities, summer teaching stipends, and performance-based bonuses for publications or successful grant acquisitions. Benefits like health insurance, retirement contributions, and professional development allowances for conferences or research materials further enhance the overall package.
Salary negotiation leverage for Marketing Professors stems from a strong publication record in top-tier journals, successful grant funding, and evidence of excellent teaching. The ability to attract research funding or bring unique industry experience can significantly increase one's bargaining power. While remote work is less common for full-time faculty, some institutions may offer hybrid models or allow for geographic arbitrage in specific circumstances, though this is rare for tenure-track positions. International market variations exist, and the figures provided here are specific to the United States context.
| Level | US Median | US Average |
|---|---|---|
| Assistant Professor of Marketing | $98k USD | $105k USD |
| Associate Professor of Marketing | $120k USD |
Career progression for a Marketing Professor involves a clear path from entry-level faculty to senior academic leadership. This trajectory primarily follows an individual contributor (IC) track focused on research, teaching, and service, though some professors may transition into administrative roles like department chair or dean. Advancement depends heavily on research output, teaching effectiveness, and service contributions to the university and profession.
Advancement speed varies based on research productivity, the quality of publications in top-tier journals, and success in securing research grants. Specialization within marketing (e.g., consumer behavior, quantitative marketing, digital marketing) impacts research opportunities and demand. Company size, in this context, refers to the university's size and research focus; R1 universities (research-intensive) place a higher premium on publications than teaching-focused institutions. Economic conditions can influence funding for research and faculty positions.
Lateral movement often involves shifting between universities, perhaps for a better research fit, teaching load, or a higher-ranked institution. Networking through academic conferences, collaborating on research, and mentorship from senior faculty are crucial for career development and reputation building. Key milestones include achieving tenure, publishing in highly respected journals, and receiving teaching awards. Some professors may transition into industry consulting or leadership roles later in their careers, leveraging their specialized knowledge.
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View examplesMarketing professors find global demand in universities and business schools due to the universal need for marketing expertise. This profession translates well across borders, though curriculum and research priorities vary by region. The global job market for marketing academics remains stable in 2025, driven by expanding higher education sectors. Cultural nuances influence teaching approaches and case studies. International qualifications like a Ph.D. are widely recognized, facilitating mobility.
Marketing professor salaries vary significantly by region and institution type. In North America, particularly the USA, assistant professors earn $100,000-$150,000 USD, while full professors can exceed $200,000 USD annually. Canadian salaries are slightly lower, ranging from $90,000-$140,000 CAD ($65,000-$100,000 USD). These figures often include research stipends and benefits.
European salaries differ widely. In the UK, a marketing professor might earn £60,000-£90,000 ($75,000-$115,000 USD). German salaries range from €65,000-€100,000 ($70,000-$110,000 USD), while in Scandinavia, they can reach €70,000-€120,000 ($75,000-$130,000 USD). Southern Europe offers lower compensation, often €40,000-€70,000.
Asia-Pacific markets present diverse compensation. Singapore and Hong Kong offer competitive salaries, often $80,000-$150,000 USD, reflecting high living costs. Australian salaries are typically AUD 110,000-AUD 160,000 ($75,000-$110,000 USD). In emerging markets like China, salaries might be lower but include housing allowances. Middle Eastern universities, especially in the UAE and Qatar, offer attractive tax-free packages, potentially $90,000-$180,000 USD.
Purchasing power parity affects real income. For instance, a lower nominal salary in a country with a low cost of living might offer similar or better purchasing power than a higher salary in an expensive city. Salary structures also include benefits like health insurance, pension contributions, and research funding, which vary by country and institution. Tax implications significantly impact take-home pay; some countries have higher income taxes but offer more social benefits.
Understanding current market realities is crucial for aspiring and existing marketing professors. The academic job market, especially for tenure-track roles, has undergone significant shifts since 2023 due to post-pandemic enrollment changes and the rapid integration of AI into business. Broader economic factors, such as inflation and university budget allocations, directly influence hiring decisions.
Market realities vary by experience level; entry-level Ph.D.s face intense competition, while experienced professors with niche expertise find more opportunities. Geographic region and the type of institution (e.g., research-intensive vs. teaching-focused) also dictate market strength. This analysis provides an honest assessment to help you navigate this evolving landscape.
Securing a marketing professorship is increasingly difficult due to limited new tenure-track positions and high competition from a large pool of qualified Ph.D. graduates. Budget constraints at many universities, especially public institutions, limit hiring. The rapid evolution of marketing practices also creates a skill gap for some traditional academics.
Despite challenges, strong opportunities exist for marketing professors specializing in high-demand areas. Roles focusing on AI applications in marketing, machine learning for consumer behavior, and predictive analytics are experiencing robust growth. Universities actively seek candidates who can develop and teach cutting-edge courses in these emerging fields.
Professors who combine strong research with practical industry experience, particularly in digital transformation or data-driven marketing, hold a distinct advantage. Underserved markets often include regional universities or institutions with specific needs for online program development. Market corrections can create opportunities as institutions realign their priorities, favoring faculty who can attract research grants or develop popular, career-focused programs.
Strategic career moves might involve pursuing post-doctoral research in AI or data science to enhance marketability. Investing in certifications for advanced analytics tools also provides a competitive edge. Business schools with strong ties to industry or those expanding their executive education programs often present better prospects for specialized marketing faculty.
The academic landscape for marketing is undergoing profound transformation. Rapid advancements in artificial intelligence, data analytics, and digital platforms are continuously creating new sub-disciplines and research frontiers. Marketing professors who strategically position themselves in these emerging areas can significantly enhance their career trajectory.
Early specialization in these cutting-edge fields offers substantial advantages. It allows professors to become pioneers in nascent research domains, attract significant research funding, and develop highly sought-after courses. This early positioning often translates into premium compensation, accelerated promotion paths, and greater influence within the academic community, especially as these areas mature into mainstream disciplines around 2030 and beyond.
While established marketing specializations remain vital, focusing exclusively on them risks falling behind the curve. A balanced approach, integrating emerging trends with foundational knowledge, often yields the best outcomes. However, the risk associated with specializing in unproven areas is mitigated by the high demand for expertise in fields like AI ethics or sustainable consumption, which are driven by undeniable societal and technological shifts. Understanding these strategic implications is crucial for navigating future career choices.
Making informed career choices requires understanding both the benefits and challenges of a profession. The experience of a Marketing Professor can vary greatly depending on the type of institution (research-intensive university, liberal arts college, community college), departmental culture, and individual specialization within marketing. What one person considers a significant advantage, such as extensive research autonomy, another might view as a demanding obligation. Similarly, the balance between teaching, research, and service shifts across different career stages, from the intense research focus of a junior faculty member striving for tenure to the more balanced portfolio of a senior professor. This assessment offers an honest look at the realities of being a Marketing Professor, helping prospective academics set realistic expectations for this intellectually stimulating yet demanding career path.
Marketing Professors balance rigorous academic research with teaching the next generation of marketers. This role presents distinct challenges around publishing research, securing tenure, and maintaining industry relevance. This section addresses common questions about entering academia, from required qualifications to balancing research demands with teaching loads.
Becoming a Marketing Professor typically requires earning a Ph.D. in Marketing or a closely related field like Business Administration with a marketing concentration. While a master's degree can be a stepping stone, it is generally insufficient for a tenure-track faculty position. You will need a strong academic record, research potential, and a clear interest in both teaching and scholarly contribution.
The path to becoming a Marketing Professor usually takes 4-6 years for the Ph.D. program itself, followed by a few years as an assistant professor before tenure consideration. So, from starting a Ph.D. to potentially earning tenure, the timeline can span 7-12 years. This period involves intensive research, teaching experience, and building a publication record.
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Explore career guide≈34,300
openings annually for Postsecondary Teachers (BLS)
Doctoral degree (Ph.D. or DBA) in Marketing or a closely related field is typically required for tenure-track positions; Master's degree may suffice for adjunct or lecturer roles.
Marketing professors primarily work in university settings, which includes classrooms, lecture halls, and private offices. Much of their time involves teaching, research, and service. The work environment is typically intellectual and collaborative, involving interaction with students, fellow faculty members, and university administration. They often engage in team-based research projects and curriculum development.
The schedule can be flexible but also demanding, balancing teaching loads, research deadlines, and committee meetings. While some work can be done remotely, especially research and online course development, regular on-campus presence is expected for teaching and department activities. Travel for conferences and research presentations is common, often requiring a few trips per year. The pace is generally steady with peaks around exam periods and research submission deadlines.
Marketing professors frequently use learning management systems such as Canvas, Blackboard, or Moodle to manage courses, post materials, and communicate with students. Presentation software like Microsoft PowerPoint or Google Slides is essential for lectures. For research, they often utilize statistical analysis software like SPSS, R, or Python, alongside qualitative data analysis tools such as NVivo. Access to academic databases like JSTOR, EBSCOhost, and specialized marketing research databases is crucial for literature reviews and data collection.
Collaboration tools like Zoom or Microsoft Teams facilitate virtual meetings and office hours. They also use reference management software like Zotero or Mendeley to organize research and citations. Keeping up with digital marketing platforms like Google Analytics, social media analytics tools, and CRM systems (e.g., Salesforce) is important for teaching contemporary marketing.
| $128k USD |
| Professor of Marketing | $155k USD | $165k USD |
| Distinguished Professor of Marketing | $190k USD | $200k USD |
| Emeritus Professor of Marketing | $75k USD | $80k USD |
The job market for Marketing Professors shows steady demand, driven by the increasing need for business education and specialized marketing expertise. Universities continue to expand their business programs, particularly in areas like digital marketing, marketing analytics, and artificial intelligence in marketing. These specializations are experiencing significant growth, creating a need for faculty with relevant research and teaching capabilities.
Growth projections for postsecondary teachers, which include Marketing Professors, are generally stable, with the U.S. Bureau of Labor Statistics projecting about 8% growth over the next decade. However, the demand for Marketing Professors with quantitative skills and industry experience in emerging fields outpaces general academic hiring trends. There is a particular supply-demand imbalance for highly qualified candidates who can teach and research in areas like programmatic advertising, SEO, and advanced statistical modeling in marketing.
Future-proofing for Marketing Professors involves continuous engagement with industry trends and technological advancements. The integration of AI and machine learning into marketing curricula and research is paramount. Faculty who can adapt their teaching and research to these evolving requirements will remain highly sought after. While automation may impact some aspects of traditional marketing, the need for strategic thinkers, researchers, and educators in this dynamic field remains robust.
Geographic hotspots for Marketing Professor positions often align with major economic centers and regions with a high concentration of universities and business schools. These areas typically offer more opportunities and potentially higher compensation due to local industry demand for academic collaboration and executive education. The profession is relatively recession-resistant, as the demand for higher education tends to be stable, even during economic downturns, as individuals seek to upskill or retool.
Primarily focuses on establishing a research agenda and teaching core marketing courses. Manages independent research projects, often collaborating with senior faculty. Teaches undergraduate and/or graduate courses, typically 2-3 per semester. Participates in initial departmental service activities and student advising.
Develop a strong research pipeline, primarily focusing on publishing in top-tier marketing journals. Refine teaching pedagogy and classroom management skills. Begin participating in departmental and university committees. Seek mentorship from senior faculty members to navigate the tenure process and academic publishing landscape.
Holds tenure, signifying a proven track record in research, teaching, and service. Leads significant research projects, often as principal investigator, and publishes consistently in top-tier journals. Teaches a mix of core and specialized courses. Assumes more substantial service roles, such as committee chair or program director.
Further establish a national or international reputation through sustained, high-impact research. Take on leadership roles in departmental and college-level committees. Mentor junior faculty and PhD students. Seek external research grants and develop specialized courses reflecting research expertise.
Recognized as a leading scholar in their specific marketing domain, with a substantial body of highly cited research. Assumes significant leadership roles within the department, college, and university. Mentors junior faculty and doctoral students. Continues to teach advanced courses and contributes to curriculum design. Often serves on editorial boards of academic journals.
Lead major research initiatives, often interdisciplinary, with significant impact on the field. Provide strategic leadership in curriculum development and departmental initiatives. Serve on university-wide committees and professional associations. Mentor numerous junior faculty and PhD students, shaping the next generation of scholars.
Designated for professors with exceptional and sustained contributions to research, teaching, and service, earning national or international renown. This title is often endowed and carries significant prestige. Responsibilities include setting research agendas, influencing university policy, and serving as a key advisor to leadership. Maintains a reduced teaching load to focus on high-impact scholarly activities.
Focus on high-level intellectual contributions, including influential publications, major grants, and shaping academic discourse. Serve as a university ambassador, representing the institution at national and international levels. Engage in high-impact mentoring and thought leadership. Guide strategic academic planning.
A retired professor who retains academic privileges, such as library access and participation in scholarly discussions. Responsibilities become flexible, often involving continued research, writing, and informal mentorship. May teach occasional courses or seminars. Continues to be a valuable resource for the department and field based on their extensive experience and knowledge.
Continue scholarly work, writing, and selective service. Maintain connections with the academic community, offering mentorship and historical context. Engage in consulting or advisory roles outside the university, leveraging accumulated expertise. Enjoy a flexible schedule while remaining a resource.
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View examplesInternational remote work for marketing professors is limited. Most academic roles require physical presence for teaching, departmental meetings, and campus engagement. Hybrid models are more common, allowing some flexibility for research or administrative tasks from home. Fully remote teaching positions are rare, often restricted to online-only programs or adjunct roles.
Legal and tax implications of international remote work are complex for professors. A professor working remotely from a different country might face tax residency issues for both the home country and the employer's country. Time zone differences can complicate synchronous teaching and collaboration with international teams. Digital nomad visas typically do not apply to full-time academic employment.
Some universities offer global hiring for specific online courses or research-focused roles, but these are exceptions. Salary expectations for remote positions might be adjusted based on the professor's location rather than the university's location. Platforms like Coursera or edX occasionally hire professors for content creation, but these are usually contract-based, not full-time academic positions. Reliable internet and a dedicated workspace are essential for any remote academic work.
Marketing professors typically apply for skilled worker visas or specific academic visas. Popular destinations like the USA require an H-1B visa, often sponsored by the university, or an O-1 visa for exceptional ability. The UK offers a Skilled Worker visa, while Canada has specific pathways for academics under its Express Entry system, often requiring a Labour Market Impact Assessment (LMIA) exemption.
Credential recognition is crucial; a Ph.D. from an accredited institution is generally required. Some countries, like Germany, have specific processes for recognizing foreign academic degrees. Visa timelines vary, from a few months in some European countries to over a year for US H-1B visas, depending on the quota and lottery. Universities often assist with the application process, sometimes covering legal fees.
Pathways to permanent residency exist in many countries, often tied to a period of continuous skilled employment. For example, Canada's Express Entry and Australia's General Skilled Migration programs offer points for academic qualifications and work experience. Language requirements, such as IELTS or TOEFL, are common for non-native English speakers in English-speaking countries. Family visas for dependents are usually available alongside the primary applicant's work visa.
Hiring for marketing professorships in 2025 shows a mixed landscape. Demand remains stable for specialized areas like digital marketing analytics, AI in marketing, and consumer neuroscience. Many institutions, however, prioritize adjunct or non-tenure-track positions to manage costs.
The integration of generative AI and automation tools into marketing curricula is a significant trend. Universities seek candidates who can teach and research these emerging technologies, moving beyond traditional marketing theory. Economic conditions and enrollment fluctuations directly impact departmental budgets, influencing hiring freezes or reduced faculty lines.
Employer requirements now heavily emphasize practical industry experience alongside strong research output. Institutions prefer candidates who can bridge the gap between academic theory and real-world application. Salary growth is modest, varying significantly by institution type and research productivity. Market saturation is evident at the entry-level for general marketing Ph.D.s. Remote work normalization has minimally impacted these roles, as most professorships require on-campus presence for teaching and collaboration.
This specialization focuses on the ethical implications and responsible deployment of AI in marketing. It involves researching algorithmic bias, data privacy, transparency in AI-driven personalization, and the societal impact of AI-powered marketing practices. As AI becomes more pervasive, understanding its ethical dimensions is critical for regulatory compliance and consumer trust.
This area explores the intersection of marketing and sustainability, focusing on how brands communicate environmental and social responsibility. It involves researching consumer behavior towards sustainable products, greenwashing detection, circular economy marketing models, and the role of marketing in promoting sustainable consumption and production. Growing consumer and regulatory pressure drives this field.
This specialization delves into the impact of extended reality technologies (VR, AR, Metaverse) on consumer experiences and brand interactions. It involves researching virtual product placement, immersive advertising effectiveness, digital identity management, and the creation of new marketing models within virtual economies. This field is poised for significant growth as these technologies mature.
This area focuses on the strategic application of advanced data science techniques, beyond traditional analytics, to solve complex marketing problems. It involves researching predictive modeling for customer lifetime value, causal inference in marketing interventions, unstructured data analysis (e.g., text, image), and the development of novel econometric models for marketing effectiveness. The sheer volume and complexity of marketing data necessitate this specialization.
This specialization investigates how marketing strategies adapt to and influence the creator economy, Web3, and decentralized technologies. It includes researching influencer marketing effectiveness, non-fungible tokens (NFTs) as brand assets, community-led marketing in decentralized autonomous organizations (DAOs), and the implications of blockchain for consumer data ownership and loyalty programs. This represents a paradigm shift in brand-consumer relationships.
Entry-level salaries for Assistant Marketing Professors at reputable universities can range from $100,000 to $180,000 annually, varying significantly by institution type, location, and research productivity expectations. Full Professors with tenure can earn substantially more, often exceeding $200,000, especially at top-tier research institutions. Summer research grants, consulting, and textbook royalties can supplement income.
Work-life balance for Marketing Professors can be challenging, especially during the pre-tenure period. The role demands significant time for research, publishing, teaching, and service commitments. While there is flexibility in daily scheduling, the overall workload can be high. During the academic year, evenings and weekends are often dedicated to research and grading. The summer months typically offer more flexibility for concentrated research.
Job security for Marketing Professors is generally high once tenure is achieved, offering significant stability. The demand for qualified marketing faculty remains consistent, driven by growing business school enrollments and the need for new research. However, securing an initial tenure-track position is highly competitive, requiring a strong publication pipeline and excellent teaching evaluations.
Career growth for a Marketing Professor typically involves progressing from Assistant to Associate, and then Full Professor, often tied to achieving tenure and maintaining a strong research record. Beyond this, opportunities include holding endowed chairs, leading research centers, or taking on administrative roles like department chair or dean. Many also engage in significant industry consulting, influencing practice through their academic insights.
The biggest challenge for Marketing Professors is consistently publishing high-quality research in top-tier academic journals. This is crucial for tenure and promotion. Other challenges include balancing diverse teaching loads with research, securing research funding, and staying current with rapid changes in marketing practice while maintaining academic rigor. The pressure to publish can be intense.
While some teaching may occur online, the Marketing Professor role is not typically a fully remote position. Most universities expect faculty to be physically present for teaching, departmental meetings, and campus engagement. Research activities can often be conducted remotely, but the core responsibilities usually require a campus presence. Flexibility varies by institution and specific department policies.
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