Zoya Zon
@zoyazon
Fashion Designer with 5+ years crafting collections, creative direction, and brand identity.
What I'm looking for
I’m a fashion creative with 5+ years of experience designing collections, directing creative output, and building brand identity across international markets. I move confidently from concept to commercial delivery, balancing garment construction with sharp visual storytelling.
I’ve led end-to-end seasonal work—trend research, concept development, tech packs, supplier collaboration, and production—while shaping how the brand shows up across digital channels. From measurable e-commerce storytelling to omni-channel campaign execution, I build clarity, consistency, and momentum for every drop.
My background also includes founding an independent streetwear label and gaining direct industry exposure at LVMH, Kering, and OTB Group through immersive Italian luxury manufacturing visits. I bring precision, aesthetic sensibility, and strategic thinking to every project, and I’m currently deepening my expertise through my Master’s at Milano Fashion Institute.
Experience
Work history, roles, and key accomplishments
Creative E-commerce Assistant
OperaSport
Mar 2026 - May 2026 (2 months)
Produced seasonal Instagram story campaigns and digital assets to maintain brand consistency across consumer touchpoints. Designed e-commerce product layouts and visuals while supporting multi-channel campaign delivery on tight timelines.
Fashion Designer & Brand Strategist
GAIA
Nov 2024 - Jan 2026 (1 year 2 months)
Designed and delivered 2 seasonal collections end-to-end, from trend research and concept development through production-ready tech packs. Defined brand visual identity and led campaign concept development across digital channels, supported by market and consumer analysis aligned to commercial targets.
Lead Activewear Designer & PM
Going All In | Gymarmour
Dec 2022 - Jan 2025 (2 years 1 month)
Led product development for a multi-SKU activewear line across 2+ years, owning the pipeline from concept sketches through sample approvals and final production. Built tech packs for every style, sourced performance fabrics and trims via suppliers in Asia, and coordinated timelines across product, marketing, and production to support on-time seasonal drops.
Founder & Creative Director
Lisense
Aug 2023 - Jul 2024 (11 months)
Founded and launched an independent streetwear label from zero, owning design direction, production, brand identity, campaign creative, and customer experience. Directed brand visual communication across lookbooks and social content, managed supplier and production relationships, and oversaw quality control and on-time delivery across product drops.
Education
Degrees, certifications, and relevant coursework
Milano Fashion Institute (MFI)
Master's in Fashion Brand & Business Management, Fashion Brand & Business Management
2025 - 2025
Activities and societies: Programme included brand strategy, creative direction, luxury retail management, and immersive access to Italian luxury houses and manufacturing operations.
Completed a Master’s program in Fashion Brand & Business Management in Milan, graduating July 15, 2025.
Pakistan Institute of Fashion & Design (PIFD)
BDes, Fashion Design
2018 - 2022
Grade: First Class Honours; GPA: 4.77/5.0; Distinction in Thesis; Roll of Honour
Earned a BDes in Fashion Design (First Class Honours) from PIFD, graduating in 2022.
Availability
Location
Authorized to work in
Website
zoyabhatti.comJob categories
Skills
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