Yousuf BashaYB
Open to opportunities

Yousuf Basha

@yousufbasha

Strategic UI/UX Designer with 20+ years of fintech experience.

India
Message

What I'm looking for

I am looking for a role that fosters creativity and collaboration, where I can leverage my extensive experience in UI/UX design to create impactful digital experiences.

I am a strategic UI/UX Designer with over 20 years of experience in creating intuitive and scalable solutions for banking, wealth management, and fintech platforms. My expertise lies in transforming complex workflows into elegant digital experiences that enhance usability, engagement, and business KPIs. I have a proven track record of leading design sprints, building design systems, and aligning cross-functional teams from concept to implementation.

In my recent role as a Senior UI/UX Designer Consultant, I collaborated with startups in fintech and healthtech, focusing on product strategy and UX design. I conducted usability audits to improve interfaces for investment dashboards and onboarding flows, while developing interactive prototypes and design systems. My previous experience includes working with Rupeeseed Technology, where I designed and optimized investment platform modules, resulting in increased adoption of key features.

Experience

Work history, roles, and key accomplishments

FR
Current

Senior UI/UX Designer

Freelance

Dec 2024 - Present (8 months)

Collaborated with startups in fintech and healthtech on product strategy and UX design. Conducted usability audits and improved interfaces for investment dashboards and onboarding flows.

RT

Sr. UI/UX Designer Consultant

Rupeeseed Technology

Jan 2023 - Present (2 years 7 months)

Designed and optimized investment platform modules for a large client base, resulting in increased adoption of key features. Simplified complex wealth planning flows using interactive Figma prototypes, making key user tasks faster and more intuitive.

LC

Associate Designer

Lets Corp

Jul 2013 - Present (12 years 1 month)

Developed interactive educational tools and content for mobile/web. Focused on UI consistency and navigation clarity for improved user experience.

IT

UI Designer / Senior Associate

Impiger Technology

Oct 2007 - Present (17 years 10 months)

Designed mobile UI for Android and iOS. Created reusable visual components including iconography and layout assets.

CC

Senior Graphic Designer / Pixel Artist

Com2us Corp

Feb 2004 - Present (21 years 6 months)

Created pixel art assets for games including characters, animations, and interfaces. Collaborated with Korean design teams for thematic consistency.

Education

Degrees, certifications, and relevant coursework

UN

Unknown

Certification, HTML and CSS

Earned a certification in HTML and CSS. This program provided fundamental knowledge and practical skills in web development languages.

UN

Unknown

Bachelor of Commerce, Commerce

Completed a Bachelor of Commerce degree. This foundational education provided a strong understanding of business principles and practices.

UN

Unknown

Diploma, Multimedia Technology

Obtained a Diploma in Multimedia Technology. This program focused on various aspects of multimedia, enhancing skills in digital content creation.

UN

Unknown

Certification, Graphic Designing

Completed a certification in Graphic Designing. This specialized training developed expertise in visual communication and design principles.

Tech stack

Software and tools used professionally

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