Open to opportunities

Yason User

@yasondaniel

I’m a freelance digital marketing consultant focused on helping brands grow through strategy, content, and consumer psychology.

Ethiopia

Message

What I'm looking for

I seek a role where I can create mobile-first short-form video content, drive measurable social growth, collaborate cross-functionally, and use analytics to optimize performance.

I work with businesses to improve visibility, engagement, and conversions—turning attention into measurable results. My approach goes beyond execution; I help founders identify gaps, clarify positioning, and build systems that support long-term growth.

I’ve supported brands across hospitality, retail, and consumer markets, delivering organic reach at scale and ROI-focused strategies rather than vanity metrics.

Open to collaborations, consulting, and growth-focused projects.

Experience

Work history, roles, and key accomplishments

Social Media Manager

MULU

Jun 2025 - Jul 2025 (1 month)

Created, filmed, and edited short-form fashion videos and managed daily content strategy across TikTok, Instagram and Snapchat, growing TikTok to 20,000+ views and boosting Instagram engagement to 10,000+ interactions in two weeks.

Creating Short Videos Content Strategy TikTok Instagram Snapchat Video Editing Community Management

Digital Marketing Executive

AcceleratedDreams Real Estate

Jan 2024 - Jan 2025 (1 year)

Managed Instagram, Facebook and LinkedIn accounts, edited promotional walkthrough videos and launched optimized Facebook, Instagram and Google Ads to increase property visibility and report key performance insights.

Social Media Management Video Editing DaVinci Resolve Facebook Ads Instagram Ads Google Ads Performance Tracking

Social Media Manager

Effoi Pizza

Jan 2024 - Dec 2024 (11 months)

Managed TikTok and Instagram by creating and editing short-form video content and supported marketing activities for a new product launch to drive engagement and brand positioning.

Creating Short Videos Content Editing TikTok Instagram Product Positioning Marketing Execution

Social Media Manager

TheVenueWarehouse

Jan 2023 - Jan 2024 (1 year)

Created and scheduled ads, reels and promotional posts across Instagram and TikTok, produced and edited videos, and collaborated with team members to develop creative concepts and high-quality visual content.