@williamasella
AI Video Editor at JuiceBox creating AI-assisted funnel marketing videos for an international food and beverage brand.
IndonesiaAt JuiceBox, I produce top- and middle-of-funnel marketing videos for an international food and beverage brand. I use AI video generation and editing tools to shape visual storytelling and support production workflows.
Previously, I edited short-form videos and planned social content at Herbacove, analyzing performance to guide future content. At PT Corak Karya Kreatif, I captured live events and handled post-production through client revisions and delivery.
Work history, roles, and key accomplishments
JuiceBox
Apr 2026 - Present (6 months)
Produce high-converting top-of-funnel and middle-of-funnel marketing videos for an international food and beverage brand. Leverage AI video generation and editing tools to optimize content workflows and enhance visual storytelling.
Herbacove
May 2023 - Nov 2023 (6 months)
Designed and executed strategic content calendars for social media platforms targeting specific audiences within the F&B industry. Directed and edited short-form videos aligned with current trends, increasing engagement rate and organic reach.
PT Corak Karya Kreatif
Feb 2020 - Feb 2023 (3 years)
Captured live event moments in high-quality video format for various corporations and MSMEs, overseeing the full post-production editing process. Managed post-production entirely, performing precise editing revisions per client requests while ensuring timely delivery.
Degrees, certifications, and relevant coursework
Diploma, Mechanical Engineering
2020 - 2023
Completed a Diploma in Mechanical Engineering at Semarang State Polytechnic from 2020 to 2023.
Software and tools used professionally
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