Vrushali Lad
@vrushalilad
Experienced editor with a strong background in journalism and content creation.
What I'm looking for
I am an accomplished editor with over a decade of experience in journalism and content management. Currently, I lead the content division at The Metrognome, where I mentor a talented team of writers and oversee content creation for various national and international brands. My role involves ideating innovative content strategies and ensuring a seamless flow of information across our platforms.
Previously, I served as Features Editor at Femina, where I managed multiple sections of the magazine and coordinated production efforts. My career has also included significant roles at prominent publications like Sakaal Times and Mid Day, where I honed my skills in reporting, editing, and team leadership. I am passionate about storytelling and committed to delivering high-quality content that resonates with audiences.
Experience
Work history, roles, and key accomplishments
Editor
The Metrognome
Oct 2012 - Present (13 years 8 months)
As the Editor, I lead the content division, mentoring a team of writers and overseeing content creation for the website and clients. I also ideate content for various brands and manage the content flow.
Features Editor
Femina
Jul 2011 - Jan 2012 (6 months)
Managed three sections of the magazine, ideating and overseeing production while writing for various sections. Also handled the fashion beat, coordinating content and production.
Journalism Lecturer & Reporter
Independent
May 2009 - Jun 2011 (2 years 1 month)
Worked as a lecturer teaching journalism courses and reported for various publications, focusing on youth and current affairs. Contributed to curriculum development and mentored students.
Political Editor
Indipepal.com
Feb 2009 - May 2009 (3 months)
Generated exclusive political content through interviews and news aggregation, contributing significant stories that gained wider publication.
Senior Correspondent
Sakaal Times
Nov 2006 - Feb 2009 (2 years 3 months)
Reported on various beats with a focus on politics and health, producing in-depth articles and analyses on significant local issues.
Reporter, Health Beat
Mid Day
Nov 2005 - Oct 2006 (11 months)
Focused on human-interest stories related to health, gathering news from hospitals and producing engaging articles.
Editorial Coordinator
The Times of India
Apr 2005 - Oct 2005 (6 months)
Coordinated news gathering, reporting, and editing for a bi-weekly supplement, managing writers and production teams.
Trainee Editor
Response Edit, The Times Group
Nov 2004 - Jan 2005 (2 months)
Assisted in reporting and editing stories for various publications, gaining hands-on experience in editorial processes.
Trainee Reporter
Mid Day Mumbai Metro
Apr 2004 - Jun 2004 (2 months)
Reported on civic and crime beats, managing regular columns and interviews, and developing writing skills.
Freelance Reporter
Mid Day Mumbai Metro
Oct 2002 - May 2004 (1 year 7 months)
Reported on various beats, contributing news features and analysis for the publication.
Education
Degrees, certifications, and relevant coursework
R D National College
Bachelor of Mass Media, Journalism
2002 - 2005
Grade: 77.25%
Completed Third Year Bachelor of Mass Media (T.Y.B.M.M.) with a focus on Journalism, achieving a rank of 2nd in Mumbai University with a percentage of 77.25.
D G Ruparel College of Arts, Science and Commerce
Higher Secondary Certificate, General Studies
1996 - 1998
Grade: 76.66%
Completed Higher Secondary Certificate (HSC) exams with a percentage of 76.66.
Mary Immaculate Girls’ High School
Secondary School Certificate, General Studies
1991 - 1996
Grade: 85.33%
Completed Secondary School Certificate (SSC) exams with a percentage of 85.33.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
themetrognome.inJob categories
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