Viachas Kul
@viachaskul
Product designer with strong technical background creating user-friendly, business-driven digital products.
What I'm looking for
I’m a product designer with a strong technical foundation who delivers user-centered digital products from concept to launch across Healthcare, EdTech, E-commerce, AdTech, and OTT. I specialize in design systems, accessibility (ARIA/WCAG), front-end collaboration, and measurable outcomes like conversion and lifetime value improvements.
My work includes redesigning platforms serving 1M+ users, building comprehensive design systems, leading OTT and Android TV experiences, and creating internal tools and enterprise CRM solutions. I enjoy mentoring, cross-functional collaboration, and crafting SaaS and e-commerce solutions that are both useful for people and effective for business.
Experience
Work history, roles, and key accomplishments
Product Designer
Oxagile
Jul 2022 - Present (3 years 4 months)
Led platform and OTT feature redesigns for clients (Chegg/Verbling/Busuu), improving conversion by 10% and LTV by 7%; developed a WCAG-compliant design system for a sales intelligence platform and delivered internal management tools to streamline operations.
UI/UX Designer
Andersen Lab
Apr 2021 - Feb 2022 (10 months)
Led design for enterprise CRM (FivePost) and redesigned a healthcare application used in US senior living facilities, modernizing interfaces and introducing structured validation and a companion mobile app to improve accessibility.
Web Designer
BelVG
Jan 2019 - Apr 2021 (2 years 3 months)
Designed and developed multi-platform e-commerce stores (Magento, PrestaShop, WooCommerce, Shopify), led UX audits and conversion-focused redesigns, and owned brand and marketing collateral development.
Web Designer
Manao
Mar 2018 - Jan 2019 (10 months)
Designed information architecture, user flows, and interactive prototypes for web and iOS projects using Bitrix CMS, ensuring cross-platform consistency and close collaboration with development and marketing teams.
Freelance Designer
Local Freelance
May 2016 - Mar 2018 (1 year 10 months)
Delivered UI design, web development, and brand identity projects for diverse clients on platforms including Upwork, focusing on conversion-driven digital and print solutions.
Education
Degrees, certifications, and relevant coursework
Polotsk State University
Bachelor of Science, Information Technology
2013 - 2017
Bachelor of Science in Information Technology from the Faculty of Information Technologies, focused on software and IT fundamentals.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
viachaskul.comPortfolio
viachaskul.comJob categories
Skills
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