Valeriia Kharchenko

- Delivered visual branding for 15 company events, including 7 large-scale initiatives, by creating 700+ assets across social media, digital campaigns, print materials, and motion graphics.
- Reduced design turnaround time by 30% by developing reusable recruitment templates and optimizing design workflows.
- Supported the growth of 6 company products by designing marketing campaigns, product visua

Conceptualized and executed 700+ creative key visuals, static graphics, and motion design assets for digital campaigns, web landing pages, social media, print production, and physical events. Developed visual solutions for 6 corporate sub-identities and integrated AI tools to accelerate asset production by 30%.

Key achievements & responsibilities:
• develop visual identity for marketing activities (campaigns, presentations);
• design banners, social media assets, and email visuals;
• prepare visual materials for events: from merch design (stickers, T-shirts, magnets) to booth graphics and promotional assets;
• create animations and motion content for social media and campaigns; constantly leveling up

Managed diverse marketing design assets for 7 concurrent projects across retail, edtech, and other sectors, taking full ownership from brief to delivery. Implemented motion design workflows using After Effects, boosting client content engagement by 20-35% and increasing ad conversions.

Key achievements & responsibilities:

• Managed 7 concurrent social media projects across retail, edtech, and other industries, ensuring visual consistency and on-time delivery.
• Increased social media engagement by 24% through creation of Instagram posts, stories, and grid content aligned with audience behavior and brand strategy.
• Introduced email design direction, contributing to a 10% inc

Designed 25 creative concepts for patch collection, packaging items, apparel branding, and merch-product lines, collaborating closely with printing houses and aligning with technical production requirements.

Key achievements & responsibilities:
• designed the collection of embroidered patches representing each region of Ukraine — including research of traditional embroidery patterns, patch design, and a two-sided collectible postcard for each patch;
• created email campaign designs that matched the brand vibe and drove engagement;
• developed technical layouts for sock knitting;
• prepared print-r

Pursuing a specialized qualification in Graphic, Motion & Presentation Design, focusing on creative and technical design skills.

Technical skills of using Adobe Illustrator