Open to opportunities

Usman Tariq

@usmantariq3

I create performance-driven social ads, motion graphics, and AI-assisted creative that lifts CTR and reduces ad fatigue.

Pakistan

Message

What I'm looking for

I'm looking to create performance-focused static and motion campaigns for brands, using live data and generative AI to improve conversion, lift CTR, and reduce ad fatigue.

I've delivered 350+ graphic design, motion, and performance creative projects for consumer wellness, e-commerce, SaaS, and challenger brands.

At Exodus FL, I create high-impact social ads, VSLs, and explainer animations built to convert. I lead projects from storyboard through delivery, partnering with clients to ship sharp, on-brand work quickly.

Previously at Tkxel / Better Tech and Diginet Global, I created high-volume static and motion content, social ads, VSLs, and explainers while maintaining brand consistency across platforms.

I use live performance data to iterate creative, reduce ad fatigue, lift CTR, and drive conversion. My toolkit includes Adobe Creative Suite, Figma, Blender, and generative AI tools including Midjourney, Adobe Firefly, Nano Banana, and Higgsfield.

Experience

Work history, roles, and key accomplishments

Current

Senior Motion Designer (Social Ads & VSLs)

Current

Exodus FL

Jan 2025 - Present (1 year 7 months)

Create high-impact motion graphics and videos for brands, including social ads, VSLs, and explainer animations built to convert. Lead each project from storyboard to delivery, partnering with clients to ship sharp, on-brand work fast.

Motion Graphics Video Editing Storyboarding Animation Explainer Videos