At SPERO Coffee, I build organic content that increased impressions by 302%, achieved a 6% engagement rate, and lifted message conversion rates by 200% on average.
I've also led content strategy and digital marketing work at Vietsun IC and Spero Company, planning owned-media content, assigning website production, managing campaign budgets, running social campaigns, and evaluating performance data. My work has driven 207% organic traffic growth, 3,800 monthly clicks, and 52,000 monthly reactions while supporting content across articles, social posts, videos, and infographics.
