Tayyaba Khalid

I’m a results-driven SEO Specialist and Digital Marketing Strategist with 2+ years of hands-on experience improving rankings, building content strategies that convert, and strengthening overall organic visibility.

I’ve led end-to-end SEO work—starting with keyword research and competitive gap analysis, then optimizing on-page elements like meta titles, descriptions, header hierarchy, and internal linking. I also run scalable link-building campaigns to improve SERP positions and domain authority.

I use performance analytics to guide decisions, monitoring results through Google Analytics, SEMrush, and Ahrefs and sharing monthly reports with data-backed strategy adjustments. I collaborate closely with content writers to align deliverables with search intent and audience needs.

My impact includes driving a 99% increase in organic client traffic by overhauling on-page elements and resolving site architecture issues, securing top-3 SERP rankings for primary target keywords in a competitive niche, and establishing a monthly reporting framework that reduced turnaround time and improved agency transparency.