Sumit Raj

SEO Client || Team || SEO Project Management

SEO Team Management

• Lead and mentor SEO Executives, Specialists, Analysts, and Content Teams, driving productivity, quality, and professional growth.
• Define team KPIs, objectives, priorities, workflows, and performance standards aligned with business goals.
• Manage resource allocation, workloads, performance reviews, knowledge sharing, and qualit

Worked as Search Engine Optimization Project Manager at Adreno Technologies.

Built and executed SEO strategies to improve organic visibility, qualified traffic and keyword performance. Implemented ethical/white-hat SEO techniques across on-page, technical and off-page activities. Worked with SEO and content teams to define KPIs and identify opportunities for continuous improvement. Managed client interactions, monitored website performance and prepared regular SEO reports

SEO Team Management

Lead and manage SEO Executives, Specialists, Analysts, and Content Teams across multiple projects.
Assign tasks, set KPIs, priorities, timelines, and performance objectives based on project and client requirements.
Mentor team members on SEO strategy, technical SEO, on-page/off-page optimization, analytics, and reporting.
Conduct team meetings, performance reviews, knowledge-s

Building SEO and PPC Strategy & SEO Strategy Execution Plan
Developing effective SEO strategies to improve web traffic.
Interacting with clients, Analysis & Implementation of new SEO techniques, Link building, SMO
Monitor track & report website performance
Website analysis and timeline prediction based on client requirement
Exhaustive of Offsite & Onsite Optimization
Practices ethical/white-hat SE

Led SEO teams and executed on-page and off-page strategies to achieve ranking and traffic objectives. Tracked campaign performance, prepared reports and coordinated execution with managers and team members.

ON-Page:

Website Analysis
Competitor Analysis
Keyword Reserch, Analysis & Optimization
Meta Tags Creation
Sitemaps Creation
URL redirection
Reporting and monitoring Site traffic analysis
Robot.txt file creation
Image Optimization
Google Local Listing and Google map
Intimate of Google Analytics and Webmaster tool
Finding and removing site and IP canonical errors
Penguin Recovery
Competitor’s Back

Supported SEO team management, task allocation and execution of on-page, off-page and technical SEO strategies. Monitored performance, analyzed competitors and optimized SEO approaches for continuous growth.

Directory Submissions
Search Engine Submissions
Article Submissions and Syndication
Internal and External Blog Posting, Blog Comment and Syndication
Forums Submissions
Press Release Submissions
Classifieds, RSS feeds Submissions
Social Bookmarking submissions
PDF, Doc submission and Slide Sharing
Press Release Syndication
Yahoo Answer
Video Promotion
Squidoo, Hubpage posting and syndication
Hubpag

Handled off-page SEO including link building, guest posting, PR submissions, directory submissions and social bookmarking. Conducted outreach including niche edits, broken-link building, competitor backlink analysis and brand-mention acquisition. Managed local SEO activities including citation building, forum/Q&A participation, backlink quality audits and anchor-text optimization.