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Smruti Shah

@smrutishah

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Social Media Executive at Reach And Teach Learning Solutions, managing ₹17.6L+ in Meta Ads to generate 1,200+ leads.

India

Message

At Reach And Teach Learning Solutions Pvt. Ltd., I manage paid and organic campaigns across five school brands. My Meta Ads campaigns have generated 1,200+ qualified leads and 162M+ impressions, while admissions campaigns have achieved a cost per lead as low as ₹362.

I also manage social media strategy and publishing across Instagram and Facebook, and grew one school brand’s Instagram following by 80% organically. At Wama Trendz, I created and scheduled content, assisted with Meta Ads analysis, and developed an e-commerce website on Shopify.

Experience

Work history, roles, and key accomplishments

Current

Social Media Executive

Current

Reach And Teach Learning Solutions Pvt. Ltd.

Aug 2024 - Present (2 years 2 months)

Managed ₹17.6L+ in Meta Ad spend across 5 school brands, generating 1,200+ leads and 162M+ impressions. Grew Instagram following by 80% organically and led end-to-end social media strategy, content calendars, and community management.

Meta Ads Google Ads Lead Generation Audience Targeting Reels Strategy Content Planning Brand Voice Community Engagement Reputation Management Meta Business Suite Instagram Insights Google Analytics performance reporting Canva Shopify

Social Media Marketing Intern

Wama Trendz

Jan 2024 - May 2024 (4 months)

Created and scheduled content across platforms, assisted in analyzing Meta Ad campaigns, and collaborated with influencers. Developed and launched an e-commerce website on Shopify and supported weekly reporting.

Content Creation Social Media Management Meta Ads Influencer Collaboration Shopify Analytics Reporting