
Shirly Ma
@shirlyma
I turn market, healthcare, and product data into measurable insights, dashboards, and strategy recommendations.
What I'm looking for
I'm completing an MS in Business Analytics at USC Marshall while building data-driven solutions across real estate, healthcare, marketing, and AI products.
At IDX Exchange, I cleaned and analyzed real estate data with SQL and Python, built Tableau dashboards, and translated pricing and inventory trends into client-facing market insights.
At IQVIA, I designed 300+ physician surveys and built a Python automation tool that improved data quality and reduced manual workload by about 40%. I partnered with stakeholders to turn business questions into data queries and drug-strategy recommendations.
I've also supported L’Oréal e-commerce strategy at Otype, analyzed biotech talent trends for Biogen, and am building JobLens, an AI-powered Chrome extension using the Gemini API to improve job-matching quality.
Experience
Work history, roles, and key accomplishments
Data Analyst Intern
IDX Exchange
Mar 2026 - Jun 2026 (3 months)
Performed data cleaning and exploratory data analysis using SQL and Python on real estate datasets. Built Tableau dashboards and developed key market metrics, translating findings into client-facing insights.
Designed and executed 300+ physician surveys, developing structured evaluation criteria to translate clinical behavior patterns into quantifiable adoption indicators. Built a Python-based data automation tool, improving data quality and reducing manual workload by ~40%.
Consulting Intern
Illuminera Marketing Strategy Consulting
May 2024 - Aug 2024 (3 months)
Conducted 30+ physician interviews to evaluate messaging effectiveness, defining scoring criteria that translated qualitative feedback into measurable relevance gaps. Analyzed 100+ patient records using structured data frameworks to refine segmentation and forecast market trends.
Strategic Analysis Intern
Otype (Bluefocus)
May 2023 - Aug 2023 (3 months)
Partnered with L'Oréal on e-commerce strategy, analyzing content trends, audience behavior, and platform-specific performance signals. Leveraged Excel to analyze campaign KPIs, model Paid Ads ROI, and forecast sales traffic with less than 10% variance.
Education
Degrees, certifications, and relevant coursework
University of Southern California
Master of Science, Business Analytics
Grade: 3.81
Activities and societies: Marshall Healthcare Leadership Association, Business Analytics Student Association
Pursuing a Master of Science in Business Analytics (STEM) with a GPA of 3.81, expected to graduate in December 2026.
Babson College
Bachelor of Business Administration, Entrepreneurship & Business Analytics
Grade: Magna cum laude
Activities and societies: Dean's list (All Semesters)
Graduated with a Bachelor of Business Administration in Entrepreneurship and Business Analytics, graduating Magna cum laude and making the Dean's list all semesters.
Availability
Location
Authorized to work in
Salary expectations
Social media
Skills
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