Shashvanth Raaj

I’m a Product Designer passionate about creating intuitive and impactful digital experiences. I bring hands-on experience in UX design, user flows, prototyping, and interface design—especially across product-focused projects in e-commerce and mobility.

In EARTHITURE, I led product discovery UX for a furniture e-commerce experience by conducting competitive analysis and identifying friction in browsing and evaluation. I designed discovery flows to improve information clarity, comparison, and purchase decision-making, then built a scalable UI system with consistent components, typography, and responsive layouts in Figma.

In RAP, a ride-booking experience sprint, I mapped user journeys and optimized key interaction flows to reduce booking friction and improve usability. I created wireframes, interactive prototypes, and high-fidelity mobile interfaces using UX best practices, with strong information hierarchy and component-based design.

As a co-founder at LETNO, I defined the brand’s visual identity and creative direction and collaborated with a developer on the structure, content, and launch of the website. I use AI-assisted workflows to explore concepts and iterate quickly—always aiming to build scalable products that deliver value for both users and businesses.