Roman Palii
@romanpalii
Senior Product Manager specializing in marketplaces, creator SaaS, and AI.
SpainWhat I'm looking for
I am a Senior Product Manager with 15+ years building and scaling marketplaces and B2B SaaS platforms across e-commerce and the creator economy, specializing in 0-to-1 product strategy, AI-powered features, monetization optimization, and data-driven decision-making.
I have led cross-functional teams through full product lifecycles, shipped AI-driven automation and pricing that increased AOV and LTV, rebuilt platform architectures to maintain velocity through transitions and acquisitions, and scaled supply and activation through API automation and UX optimization.
Experience
Work history, roles, and key accomplishments
Product Lead
Bambassadors
Dec 2024 - Present (10 months)
Directed end-to-end product strategy for a creator-brand matching SaaS, building AI automation and pricing optimization that reduced campaign setup time 60% and cut delivery time 50% while increasing AOV 35%.
Product Advisor
BankStore
Jul 2025 - Oct 2025 (3 months)
Developed go-to-market, tiered pricing, and onboarding strategy for an AI banking compliance platform, improving pricing transparency and defining MVP roadmap and metrics for early-stage growth.
Founder & Product Lead
KyivGallery
Jan 2007 - Dec 2024 (17 years 11 months)
Founded and scaled an art e‑commerce marketplace to 18,500+ artworks and €15K monthly peaks, improving conversion 70% via SEO and UX optimizations and managing international delivery operations.
Founder & Product Lead
MB Techmenas
Apr 2014 - May 2023 (9 years 1 month)
Built and scaled a content monetization network to €700K annual revenue and 1.5M daily visitors at peak, implementing real-time bidding automation and ROI tracking to optimize native ad spend.
Product Lead
Kuponi.com.ua
Jan 2010 - Jan 2015 (5 years)
Founded and grew Ukraine's first B2C coupon aggregator to €100K+ ARR in year one through a pay-for-placement B2B model and secured 30+ brand partnerships, culminating in an exit to SuperDeal.
Product Manager
Lombard Skarbnytsya
May 2008 - Jan 2010 (1 year 8 months)
Built loan calculator and customer journey features for a 400+ pawnshop network and launched an e‑commerce jewelry platform, contributing to product differentiation and market positioning.
Education
Degrees, certifications, and relevant coursework
TKTaras Shevchenko National University of Kyiv
Master's Degree, Organizational Management
Grade: with honors
Earned a Master's degree in Organizational Management with honors, completed in 2010.
Availability
Location
SpainAuthorized to work in
Job categories
Skills
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