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Rockas User

@rockasuser

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AI-driven UX/UI designer specializing in user research, UX writing, and interaction design for web and mobile.

Colombia

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What I'm looking for

I’m looking for a product team where I can drive user-centered UX/UI work for web and mobile, use AI responsibly to speed research and prototyping, and collaborate closely with developers and stakeholders to ship measurable improvements.

I’m a UX/UI Designer specialized in user research, UX writing, and interaction design, delivering end-to-end digital products for web and mobile platforms. I’m hands-on with usability testing, information architecture, and design systems built using Atomic Design principles, translating complex problems into intuitive, scalable experiences aligned with business goals.

I also integrate AI tools like ChatGPT, Claude, and Gemini into my workflow to accelerate research, ideation, and prototyping—reducing iteration time by up to 60–70% while keeping user-centered decision-making at the core. Through iterative testing and feedback, I’ve improved usability and task completion, and I enjoy collaborating cross-functionally with product, developers, and stakeholders.

Experience

Work history, roles, and key accomplishments

Current

UX/UI Designer (Freelance)

Current

Freelance / Academic Projects

Jan 2024 - Present (2 years 3 months)

Led end-to-end UX/UI design for mobile and web applications, from discovery through high-fidelity prototyping. Used AI tools (ChatGPT, Claude, Gemini, Figma AI) to reduce iteration time by 60–70% and validated concepts with usability testing (e.g., 100% task completion rate).

UX Research User Interviews Usability Testing Information Architecture Wireframing UX Writing Figma

Current

Content Creator & Performer

Current

Rockas Inc.

Jan 2012 - Present (14 years 3 months)

Created and delivered digital and live content, strengthening audience understanding, storytelling, and emotional awareness. Applied behavioral insights to improve user empathy and support user-centered design thinking.

Storytelling Content Creation Empathy Digital Communication Communication Skills

Graphic Designer

Niro Gallery

Jan 2023 - Jan 2024 (1 year)

Designed visual assets and photomontages to improve product visualization and support purchase decisions. Increased engagement and conversion through clearer visual communication and iterated design based on user feedback.

Graphic Design visual communication Product Visualization Adobe Illustrator Photoshop Layout Design