Roberto Castellanos

I’m a Senior Multimedia Designer focused on creating and managing advertising videos and animations that perform across television, social media, email marketing, and Google campaigns. I collaborate closely with directors and clients to translate abstract brand concepts into audiovisual work that resonates with audiences and strengthens brand positioning.

In my recent role at AFIRME, I’ve led development and administration of spots, 2D animations, and dynamic graphic elements for commercials on national networks and high-reach paid campaigns on Instagram, TikTok, and YouTube. I’m comfortable owning deliverables end-to-end—from concept communication to final campaign-ready assets.

Previously at TV AZTECA, I handled audiovisual post-production for local and national advertising, including editing, color correction, and animation. I also managed multiple advertising brand projects simultaneously while maintaining deadline compliance across varied requirements.

Earlier, at BSD ENTERPRISE, I created videos, presentations, and animations for advertising events and internal communications. I developed animated graphics, kinetic typography, and 2D/3D visual elements, and contributed to visual identity work for high-profile corporate events and technology conferences.