Riya Roy

I’m a UI/UX Designer with 3+ years crafting intuitive digital products that balance user needs with business goals. I specialise in end-to-end UX Research, IA, prototyping, and delivery—turning insights into designs that teams and stakeholders can act on.

In my recent role at IndusNet Technologies, I led end-to-end UX research, user interviews, competitor analysis, product audits, journey mapping, and IA. I translated findings into research-backed design decisions that measurably improved client satisfaction, and I reduced miscommunication and scope changes by streamlining early-stage alignment.

I also used AI tools (Lovable, Claude, Figma Make) to generate rapid visual concepts and interactive demos, cutting client concept approval time by over 50%. Across Pharma, Banking & Finance, Retail, and InsurTech, I adapted UX strategies to each domain’s unique user needs and regulatory standards.

Before that, at Vyrazu Labs, I designed UI and interaction flows for consumer-facing applications, contributing to a 25% improvement in task efficiency and user engagement through usability testing and analytics. I built a scalable, component-based design system in Figma, achieving a 20% reduction in design rework while supporting Agile sprints, pixel-accurate implementation, and WCAG accessibility.