At Rocketium, I lead one pillar of Creative Intelligence, a product that generates campaign concepts from briefs and insights. I built its self-serve Performance pillar, including a domain-driven ingestion backend with LLM-generated insights into customers’ past creative performance.
I also built end-to-end natural-language workflows for AI Studio, reducing required interaction steps by about 60%. Earlier at Rocketium, I built the Creative Analytics vertical from scratch; at Safe Security, I cut p99 API latency from 60 seconds to under one second.
