For Sanctory, a D2C artisan ghee brand, I designed a trust-first page structure that guides buyers from ethical sourcing and product origins to social proof and the purchase CTA. I also wrote the UI microcopy, including “Bring Home Purity.”
I created Sanctory’s visual identity with a Cormorant Garamond and Jost type pairing, a six-tone nature-derived palette, and a custom icon library to keep the page consistent with the brand.
For The Sushi Company’s restaurant web app, I designed five pages and a streamlined reservation flow. My project work also includes a streetwear e-commerce redesign for Comet and a collaboration platform concept for emerging independent musicians.
