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Rafael Sánchez

@rafaelsnchez2

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I produce ambitious integrated campaigns, managing $5M+ budgets from pre-production through final delivery.

United States

Message

I've spent 14+ years bringing ambitious advertising ideas to life across film, digital, audio, print, social, and OOH. At GUT, I lead multi-platform campaign execution while protecting creative integrity, schedules, budgets, and client expectations.

I've produced work for DoorDash, Stella Artois, Hotels.com, VRBO, Old Spice, Visa, Pepsi, Sprint, McDonald's, Clorox, and State Farm. My work has been recognized with Cannes Lions, Clio Awards, One Show, and Effie honors.

At Wieden+Kennedy Portland and Alma/DDB, I managed bidding, estimates, pre-production, production, post-production, schedules, vendors, and final costs. I make complex productions feel manageable while keeping creatives energized and clients confident.

I'm bilingual in English and Spanish, which has helped me lead multicultural productions and create campaigns that connect more authentically with audiences. I thrive where craft and ambition are non-negotiable.

Experience

Work history, roles, and key accomplishments

Current

Sr. Producer

Current

GUT

May 2025 - Present (1 year 4 months)

I lead the execution of diverse marketing campaigns across multiple platforms—TV, audio, digital, social, and print—ensuring projects are delivered on time, within budget, and aligned with client expectations. I collaborate with cross-functional teams to uphold creative integrity and excellence in craft, while also managing production schedules to ensure timely delivery of all assets.

Senior Producer

GUT

Oct 2024 - Feb 2025 (4 months)

Clients: DoorDash and Stella Artois

As a Freelance Sr. Integrated Produce, I led the execution of diverse marketing campaigns across various platforms; TV, audio, digital, social, and print, ensuring projects were delivered within budget and client expectations. I collaborated with cross-functional teams to maintain creative integrity and excellence in craft, while also managing production schedu

Attention To Detail Time Management Budget Management Leadership Teamwork Post production Organization Skills

Producer

Wieden + Kennedy

Feb 2022 - Sep 2024 (2 years 7 months)

Clients: Hotels.com, VRBO, Old Spice, Visa.

- Day-to-day management and execution of TV, radio, digital and print.
- Marketing campaigns: bidding, pre-production, production & post.
- Scope projects within budget, timing, deliverables and client/brand expectations
- Manage bidding/estimate process. Supervise project budget and actualize final costs
- Simultaneously work with strategy, account ser

Senior Integrated Producer

Alma

Sep 2018 - Feb 2022 (3 years 5 months)

Clients: Pepsi, Sprint, Tobacco Free Florida, McDonald's, Clorox State Farm.

Project Manager

Tribal Worldwide

Oct 2010 - Jun 2012 (1 year 8 months)

Managing web-focused projects (portals, sites, micro sites and applications for facebook) for brands such as:
General Motores
Bavaria
Pilsen
Kokoriko
Energizer
Boomerang
DDB Latina Puerto Rico
Banana Boat

Workload Prioritization Communications Training Open Mindedness Concept Development Interpersonal Skills Campaigns Digital Technology Production Management Organization Skills Client Relations Digital Media Creative Industries High Stress Situations

Web Architect and Q.A

Tribal Worldwide

Jan 2010 - Sep 2010 (8 months)

Planning, development and structuring of websites and applications through wireframes, which sizes the total scope of the site / application with all the constituent elements and the different actions that can be developed through navigation

Open Mindedness Interpersonal Skills Campaigns Organization Skills Digital Media High Stress Situations