Prateek Cholkar
@prateekcholkar
Enterprise Architect at Naked & Thriving, architecting an AI-powered Creative Intelligence Platform for marketing.
IndiaWhat I'm looking for
At Naked & Thriving, I architected a Creative Intelligence Platform that brings brand knowledge, creative history, and business performance signals into governed AI-assisted marketing workflows. I also established a centralized analytics ecosystem by integrating GA4 with Google BigQuery.
I’ve improved storefront performance, release cycles, and conversion through platform modernization, engineering standards, and AI-led workflows. My work there also includes a cloud-native BigQuery and dbt data platform and a modular Shopify promotions architecture.
At Microsoft India R&D Pvt. Ltd., I modernized Azure platforms and data-processing workloads, including a migration of 50+ workloads. Earlier, at Accenture Services Pvt. Ltd., I provided technical and delivery leadership for Property & Casualty Insurance platforms supporting The Hartford.
Experience
Work history, roles, and key accomplishments
Director Engineering
Naked & Thriving
Jul 2024 - Present (2 years 3 months)
Spearheading technology, product, data, and AI functions, building and leading multidisciplinary teams, and defining operating models and delivery governance.
Directed modernization of cloud platforms, built automated DevOps pipelines, and developed intelligent monitoring solutions for enterprise environments.
Provided technical and delivery leadership for large-scale Property & Casualty Insurance platforms, managing Agile teams and driving solution architecture.
Senior Software Developer
Netesoft India
Apr 2006 - Jun 2006 (2 months)
Developed software solutions as a senior developer.
Software Developer
Landmark Solutions
Mar 2005 - Apr 2006 (1 year 1 month)
Developed software applications as a developer.
Assistant Programmer
Aublix Software Pvt. Ltd.
Sep 2004 - Mar 2005 (6 months)
Assisted in programming and software development tasks.
Education
Degrees, certifications, and relevant coursework
Rajiv Gandhi Proudyogiki Vishwavidyalaya (RGPV)
Master of Computer Applications, Computer Applications
Completed Master of Computer Applications (MCA) from Rajiv Gandhi Proudyogiki Vishwavidyalaya in 2004.
Barkatullah University
Bachelor of Science, Electronics
Completed Bachelor of Science in Electronics from Barkatullah University in 2001.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Salary expectations
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