Skip to main content
parvane shafieiPS
Open to opportunities

parvane shafiei

@parvaneshafiei

I lead Data & AI teams that ship generative and predictive products with measurable business impact.

Italy
Message

What I'm looking for

I'm looking to lead Data & AI initiatives that move beyond POCs into scalable products, partnering with product and engineering teams to solve critical business problems, reduce costs, generate revenue, and create measurable impact.

At TUI Musement, I lead the Data & AI function across customer and booking verticals, combining analytics, AI, and financial insights to drive growth, optimize performance, and enable data-driven decisions at scale.

I turn predictive and generative models into real products that automate workflows, reduce costs, and improve business operations. My work spans conversational AI for customer service, brand-aligned content generation, and ranking and recommender systems that personalize user experiences.

Previously at TUI, I led data scientists, defined AI strategy with technology leadership, and managed roadmaps, priorities, scope, timelines, and resources for AI initiatives. I have also led NLP product development at NTT DATA Italia and delivered machine-learning and advanced analytics solutions across consulting, logistics, finance, insurance, security, automotive, and HR.

Alongside my industry work, I co-founded R-Ladies Italy and founded R-Ladies Milan to support women and underrepresented gender minorities in data science, analytics, and the R community.

Experience

Work history, roles, and key accomplishments

TUI logoTU
Current

Head of Data & AI

May 2026 - Present (4 months)

Leading the Data & AI function across customer and booking vertical, combining analytics, AI, and financial insights to drive growth, optimize performance, and enable data-driven decision-making at scale for business stakeholders.

R-Ladies Italy logoRI
Current

Co-Founder

Jul 2020 - Present (6 years 2 months)

R-Ladies Italy is a joint project between R-Ladies Bari and R-Ladies Milan, two local chapters of R-Ladies global. Our main goal is to support women and underrepresented gender minorities in data science and data analytics. We especially focus on showing people that, even in fields that were not traditionally data-driven, strong data skills can be an invaluable asset.
https://rladiesitaly2.webnode

RladiesMilan logoRL
Current

Founder of Rladies -Milan

Jul 2017 - Present (9 years 2 months)

https://www.meetup.com/R-Ladies-Milan/
R-Ladies is a worldwide organization whose mission is to promote gender diversity in the R community. We are setting up this community for the first time in Milan! Whether you are an experienced R programmmer or new to R or just have a passion for data science, this will be a community for you.
Our goal is to promote diversity and encourage women to involve i

TUI logoTU

Machine learning & AI Manager

Apr 2023 - May 2026 (3 years 1 month)

+ Lead a team of data scientists in developing advanced AI and machine learning solutions, employing cutting-edge technologies such as Generative AI.
+ Collaborate effectively with the technology leadership team to define and execute a comprehensive AI strategy, aimed at addressing critical business challenges and achieving strategic objectives such as cost reduction or revenue generation.
+ Manag

TUI logoTU

Product Data Manager

Mar 2022 - Apr 2023 (1 year 1 month)

Main responsibilities:
+ Understand business pain points and work closely with business stakeholders & technical team to develop data oriented tools.
+ Lead a multi-disciplinary team, including Data analysts, Data scientists and analytics engineers to develop data-oriented products.
+ Define product roadmap, strategy, priorities, required resources, track milestones and deliveries.

NTT DATA Italia logoNI

Project Team Leader

Dec 2020 - Feb 2022 (1 year 2 months)

Main responsibilities:
+Manage a team of Data scientists to support the implementation and deployment of multiple external and internal Data science projects
+ Setting product strategies, planning, and prioritizing deliveries to be aligned with business needs
+ Manage the development of an internal product (NLP based) and set roadmap and strategy for growth

Maire Tecnimont logoMT

Senior Data Scientist

Mar 2020 - Aug 2020 (5 months)

As a senior data scientist in Group Performance Improvement at Supply chain & Logistic group, my responsibilities are apply machine learning models on processes to make them more data centered, increase Logistic processes efficiencies using Machine learning & advanced analytics to reduce costs & time of action.

EY logoEY

Senior Data Scientist

Jul 2016 - Mar 2020 (3 years 8 months)

Main responsibilities:
+ Development of Machine Learning/Advanced Analytics solutions in various sectors
+ Put in the action Data Analytics pipeline from Data extraction, pre-processing,feature engineering, exploratory analysis, applying machine learning algorithms, fine-tuning, creating high level reports based on founded results and providing recommendation on how to improve processes
+ Working

Reply logoRE

Data scientist

Dec 2015 - Jul 2016 (7 months)

Main responsibilities:
+ Implementing machine learning solutions for business sectors such as insurance and finance. The methods are mostly focused on exploratory analysis, classification, and clustering techniques mostly done using R, Python, and deep learning.
+ Analyzing and testing various machine learning technologies such as Deep Learning, Neural network, Natural language processing, Azure M

aizoOn Technology Consulting logoAC

Data Scientist

Jul 2014 - Nov 2015 (1 year 4 months)

Main activities:
+ Propose and develop POC for applications of machine learning in the sector of security and automotive
+ Develop data analytics models for anomaly detection for a data-based antivirus

The Neuromarketing Labs logoTL

Research Assistant

Oct 2013 - Mar 2014 (5 months)

Develop a machine learning algorithm for detection of people decision making process based on their brain signals (EEG). This study was among the first studies which has been done in the area of neuromarketing. The obtained result from the designed algorithm showed that decision making process is predictable and have higher precision compare to classical marketing methods such as questionnaire or

Education

Degrees, certifications, and relevant coursework

PM

Politecnico di Milano

Master’s Degree, Data Processing

2011 - 2013

Tech stack

Software and tools used professionally

Get matched with your dream remote job

Sign up now and join over 250,000+ remote workers who receive personalized job alerts, curated job matches, and more for free!

Sign up
Himalayas profile for an example user named Frankie Sullivan