Nirjara Poptani
@nirjarapoptani
Copywriter and editor crafting brand campaigns, scripts, and compelling long-form content.
What I'm looking for
I’m a copywriter and editor with 4+ years of experience in brand copywriting, long-form editing, and campaign execution. I major in English Literature, and I bring that same editorial instinct into everything I write—whether it’s ad copy, A/V scripts, property listing reels, or application essays where clarity, structure, and impact matter most.
In my current work, I lead copy for social media and video-based campaigns, producing copy and scripts for 400+ social media posts and driving sales exceeding 1L INR through strategic content. I’ve also managed print and digital editorial outputs, including leading a team of 25 students for a bi-monthly academic and creative periodical—editing 30+ articles, curating theme-based spreads, executing social/print marketing, and raising ₹25,000 in sponsorships for print issues. Along the way, I’ve strengthened my workflow with editorial management (team coordination, deadline tracking, content curation, and print production), and I’m confident collaborating with designers, meeting tight timelines, and translating research into content that performs across social, print, and digital.
Experience
Work history, roles, and key accomplishments
Academic Coordinator
Ivy Prep India
Jan 2026 - Present (5 months)
Coordinated summer program application deadlines and submissions for 14+ students, building a database of 70+ programs. Edited 20+ application essays and supported student success story and outreach content, including coaching for a WordPress personal blog.
Senior Editor
Xavier's Ahmedabad Periodical (XAP)
Jun 2024 - Present (2 years)
Led a team of 25 students for a bi-monthly academic and creative periodical, editing 30+ articles and curating theme-based eight-page spreads. Designed print editions and executed social and print marketing, raising ₹25,000 in sponsorships for print issues.
Lead Copywriter
Shramik Naari Sangh (Chaakri)
Nov 2021 - Present (4 years 7 months)
Produced copy and scripts for 400+ social media posts, increasing brand reach by 76%. Wrote audio-visual campaign scripts and generated 1L+ INR in sales through content-driven campaign execution for whole-grain khakhras.
Junior Copywriter
Sane Creative Studio
Dec 2024 - Mar 2025 (3 months)
Produced 400+ brand copies per month across multiple real estate and lifestyle clients. Ideated and scripted 5 property listing reels per month and improved views by 10% per client through targeted content strategy.
Curatorial & Editorial Intern
Esteem Publication
Dec 2023 - May 2024 (5 months)
Handled typesetting and editorial components (Verso, Blurb, Editor's Note, Editorial Insight) for Peter Pan by J.M. Barrie. Edited and published 10+ WordPress articles, led a sub-team of 8 students, and curated interview content for the e-magazine.
Education
Degrees, certifications, and relevant coursework
St. Xavier's College (Autonomous), Ahmedabad
Bachelor of Arts (Hons), English Literature
2023 -
Third-year Bachelor of Arts (Hons) student majoring in English Literature at St. Xavier's College (Autonomous), Ahmedabad.
Shree Narayana Central School, Ahmedabad
AISSCE – Class XII (Science), Science
2022 - 2023
Completed AISSCE (Class XII) in Science from Shree Narayana Central School, Ahmedabad.
Availability
Location
Authorized to work in
Job categories
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