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Nirjara PoptaniNP
Open to opportunities

Nirjara Poptani

@nirjarapoptani

Copywriter and editor crafting brand campaigns, scripts, and compelling long-form content.

India
Message

What I'm looking for

I’m looking for a role where I can lead brand storytelling across social and long-form editing, own campaign scripts and copy, and collaborate with teams to meet deadlines—while growing my editorial craft across both digital and print.

I’m a copywriter and editor with 4+ years of experience in brand copywriting, long-form editing, and campaign execution. I major in English Literature, and I bring that same editorial instinct into everything I write—whether it’s ad copy, A/V scripts, property listing reels, or application essays where clarity, structure, and impact matter most.

In my current work, I lead copy for social media and video-based campaigns, producing copy and scripts for 400+ social media posts and driving sales exceeding 1L INR through strategic content. I’ve also managed print and digital editorial outputs, including leading a team of 25 students for a bi-monthly academic and creative periodical—editing 30+ articles, curating theme-based spreads, executing social/print marketing, and raising ₹25,000 in sponsorships for print issues. Along the way, I’ve strengthened my workflow with editorial management (team coordination, deadline tracking, content curation, and print production), and I’m confident collaborating with designers, meeting tight timelines, and translating research into content that performs across social, print, and digital.

Experience

Work history, roles, and key accomplishments

SC
Current

Lead Copywriter

Shramik Naari Sangh (Chaakri)

Nov 2021 - Present (4 years 7 months)

Produced copy and scripts for 400+ social media posts, increasing brand reach by 76%. Wrote audio-visual campaign scripts and generated 1L+ INR in sales through content-driven campaign execution for whole-grain khakhras.

SS

Junior Copywriter

Sane Creative Studio

Dec 2024 - Mar 2025 (3 months)

Produced 400+ brand copies per month across multiple real estate and lifestyle clients. Ideated and scripted 5 property listing reels per month and improved views by 10% per client through targeted content strategy.

Education

Degrees, certifications, and relevant coursework

St. Xavier's College (Autonomous), Ahmedabad logoSA

St. Xavier's College (Autonomous), Ahmedabad

Bachelor of Arts (Hons), English Literature

2023 -

Third-year Bachelor of Arts (Hons) student majoring in English Literature at St. Xavier's College (Autonomous), Ahmedabad.

SA

Shree Narayana Central School, Ahmedabad

AISSCE – Class XII (Science), Science

2022 - 2023

Completed AISSCE (Class XII) in Science from Shree Narayana Central School, Ahmedabad.

Tech stack

Software and tools used professionally

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